Easy Post Purchase Promo Deals vs Essential Upsell & Cross Sellfor Shopify (2026)
Easy Post Purchase Promo Deals and Essential Upsell & Cross Sell are both Shopify apps designed to increase average order value (AOV) through upsells and cross-sells. Easy Post Purchase Promo Deals focuses specifically on *post-purchase* upsells, emphasizing its ability to present targeted offers *after* checkout, using robust eligibility rules and A/B testing for optimization. Its primary strength lies in its controlled post-purchase environment, aiming for a seamless, less disruptive customer experience. It targets merchants who value precise offer targeting and data-driven optimization of their post-purchase flow. Essential Upsell & Cross Sell takes a broader approach, encompassing a wider range of upsell and cross-sell strategies, including product page recommendations, cart drawer additions, and frequently bought together bundles. Its strength lies in its versatility, providing multiple touchpoints for increasing AOV. It targets merchants looking for a comprehensive upsell solution across various stages of the customer journey and prioritizing a high volume of upsell opportunities, even pre-purchase. The 'automatic discount promotions' are a clear differentiator.
At a Glance
Easy Post Purchase Promo Deals
31 reviews
Essential Upsell & Cross Sell
1,004 reviews
Detailed Overview
Easy Post Purchase Promo Deals
Display one-click post-purchase upsells right in checkout.
Key Features
- Create single and multi-product upsell, downsell promotions along with analytics
- Robust eligibility rules based on customer, product, & order properties etc.,
- A/B Testing built-in to easily optimize your upsells
Essential Upsell & Cross Sell
One click upsell and cross sell. Show frequently bought together product upsell & related products.
Key Features
- Show frequently bought products (FBT), related products, product recommendations
- Post purchase upsell & cross sell: Product addons, bought together bundles
- Automatic discount promotions: Add discounts to upsell & "also bought" products
- Product page upsell: Add one click upsell & cross-sell products & BOGO bundles
- Cart upsell: Add upsell cart app, cross-sell & product add-ons to cart drawer
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating Easy Post Purchase Promo Deals4.9/5 Essential Upsell & Cross Sell5/5 | ||
| Reviews | 31 | 1004 |
Reviews Easy Post Purchase Promo Deals31 Essential Upsell & Cross Sell1004 | ||
| Primary Focus | Post-Purchase Upsells | Broad Upsell/Cross-Sell (Pre & Post Purchase) |
Primary Focus Easy Post Purchase Promo DealsPost-Purchase Upsells Essential Upsell & Cross SellBroad Upsell/Cross-Sell (Pre & Post Purchase) | ||
| Key Features | A/B Testing, Robust Eligibility Rules | FBT, Related Products, Bundles, Automatic Discounts |
Key Features Easy Post Purchase Promo DealsA/B Testing, Robust Eligibility Rules Essential Upsell & Cross SellFBT, Related Products, Bundles, Automatic Discounts | ||
| Placement | Checkout (Post-Purchase) | Product Page, Cart Drawer, Checkout (Post-Purchase) |
Placement Easy Post Purchase Promo DealsCheckout (Post-Purchase) Essential Upsell & Cross SellProduct Page, Cart Drawer, Checkout (Post-Purchase) | ||
| Target Merchant | Merchants prioritizing targeted post-purchase offers & A/B testing | Merchants seeking a comprehensive upsell suite across all customer touchpoints |
Target Merchant Easy Post Purchase Promo DealsMerchants prioritizing targeted post-purchase offers & A/B testing Essential Upsell & Cross SellMerchants seeking a comprehensive upsell suite across all customer touchpoints | ||
| Ease of Use (Inferred) | Likely Easier due to focused feature set | Potentially more complex due to broader feature set |
Ease of Use (Inferred) Easy Post Purchase Promo DealsLikely Easier due to focused feature set Essential Upsell & Cross SellPotentially more complex due to broader feature set | ||
| Value Proposition | Maximizing profit through optimized post-purchase upsells | Boosting AOV through versatile upsell/cross-sell strategies |
Value Proposition Easy Post Purchase Promo DealsMaximizing profit through optimized post-purchase upsells Essential Upsell & Cross SellBoosting AOV through versatile upsell/cross-sell strategies | ||
Our Verdict
For merchants prioritizing a refined and data-driven post-purchase experience with single and multi-product offers, Easy Post Purchase Promo Deals is likely the better choice. Its A/B testing and robust eligibility rules enable precise optimization. However, due to the limited number of reviews, it's slightly riskier, and further investigation may be needed.
Essential Upsell & Cross Sell is better suited for merchants seeking a comprehensive upsell solution across various touchpoints, including product pages and cart drawers. Its wide range of features, including frequently bought together suggestions and automatic discounts, offers numerous opportunities to increase AOV. The high number of reviews provides greater confidence in its reliability and effectiveness.
Common Questions
Which app is easier to use?
Based on their descriptions, Easy Post Purchase Promo Deals may be easier to use due to its more focused feature set. Essential Upsell & Cross Sell offers more features, which could lead to a steeper learning curve.
Which app is better for A/B testing upsells?
Easy Post Purchase Promo Deals explicitly states that it has built-in A/B testing for upsells, making it the better choice for merchants prioritizing this feature.
Which app offers more diverse upsell opportunities?
Essential Upsell & Cross Sell provides a broader range of upsell opportunities, including product page recommendations, cart drawer additions, and post-purchase offers. It also covers cross-selling, an option not clearly outlined in the first app.
Which app is more likely to be stable and reliable?
Essential Upsell & Cross Sell, with over 1000 reviews, is likely to be more stable and reliable compared to Easy Post Purchase Promo Deals, which has only 31 reviews. The larger sample size suggests a more mature and thoroughly tested app.
Can both apps handle product bundles?
Essential Upsell & Cross Sell clearly mentions the ability to create product bundles. Easy Post Purchase Promo Deals only mentions multi-product upsells and doesn't specifically refer to bundles.
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