Subuno vs Zumigo DeRiskify OrderRiskfor Shopify (2026)
Subuno and Zumigo DeRiskify OrderRisk are both Shopify apps designed to combat fraud, but they approach the problem with different methodologies. Subuno is a rules-based platform providing customizable fraud checks and automation, aiming to prevent credit card fraud and chargebacks by leveraging order characteristics, risk scoring, and integrations with third-party data analytics tools. It positions itself as a comprehensive fraud prevention solution that integrates with existing workflows. Zumigo DeRiskify OrderRisk, on the other hand, focuses on verifying buyer identity and payment information using SMS validation, credit bureau data, and authoritative data sources. It aims to confirm the customer's identity and payment validity before order processing. Subuno appeals to merchants who want granular control over fraud detection rules and automated order processing based on various data points. Zumigo DeRiskify OrderRisk is better suited for merchants prioritizing direct verification of customer identity and payment information through immediate validation methods. Both apps boast a perfect 5/5 rating, but Subuno has a slightly larger sample size of reviews. The choice depends on whether a merchant prefers a rules-based system with advanced analytics or an identity verification focused approach.
At a Glance
Subuno
4 reviews
Zumigo DeRiskify OrderRisk
1 reviews
Detailed Overview
Subuno
Subuno helps you prevent credit card fraud/chargeback. Customize and automate your order screening.
Key Features
- Automated fraud checks help you flag fraudulent and suspicious orders .
- 15+ manual review tools help you properly research and assess suspicious orders.
- Integrated third party tools provide you with advanced data analytics.
- Automatically flag orders based on risk score/velocity/mismatching addresses.
- Automatically reject/hold orders based on order characteristics.
Zumigo DeRiskify OrderRisk
Verify buyer identity to prevent fraud and chargeback. Try it now to see it yourself.
Key Features
- SMS sent to the customer at point-of-purchase to validate phone possession.
- Verify customer’s identity using certified and authoritative data sources.
- Confirm the customer’s name matches the cardholder name using credit bureau data
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Subuno5/5 Zumigo DeRiskify OrderRisk5/5 | ||
| Reviews | 4 | 1 |
Reviews Subuno4 Zumigo DeRiskify OrderRisk1 | ||
| Fraud Detection Method | Rules-based, Data Analytics | Identity and Payment Verification |
Fraud Detection Method SubunoRules-based, Data Analytics Zumigo DeRiskify OrderRiskIdentity and Payment Verification | ||
| Automation | Automated flagging, holding, cancelling orders | Identity verification via SMS at point-of-purchase |
Automation SubunoAutomated flagging, holding, cancelling orders Zumigo DeRiskify OrderRiskIdentity verification via SMS at point-of-purchase | ||
| Data Sources | Integrated Third Party Tools, Advanced Data Analytics | Credit Bureau Data, Certified Data Sources |
Data Sources SubunoIntegrated Third Party Tools, Advanced Data Analytics Zumigo DeRiskify OrderRiskCredit Bureau Data, Certified Data Sources | ||
| Manual Review Tools | 15+ tools for research and assessment | Focus on automated verification, limited manual review mentioned |
Manual Review Tools Subuno15+ tools for research and assessment Zumigo DeRiskify OrderRiskFocus on automated verification, limited manual review mentioned | ||
| Target Merchant Type | Merchants needing customizable fraud prevention with integration | Merchants focused on verifying customer identity and payment details |
Target Merchant Type SubunoMerchants needing customizable fraud prevention with integration Zumigo DeRiskify OrderRiskMerchants focused on verifying customer identity and payment details | ||
| Value Proposition | Reduce manual review time, prevent credit card fraud through customizable checks. | Prevent fraud by verifying customer identity and payment validity. |
Value Proposition SubunoReduce manual review time, prevent credit card fraud through customizable checks. Zumigo DeRiskify OrderRiskPrevent fraud by verifying customer identity and payment validity. | ||
Our Verdict
For merchants seeking a highly customizable and automated fraud prevention system that analyzes various order characteristics and integrates with existing workflows, Subuno is the better choice. Its rules-based approach, coupled with advanced data analytics and numerous manual review tools, provides a comprehensive fraud detection solution. However, for merchants specifically concerned about verifying customer identity and payment details directly, especially in high-risk scenarios, Zumigo DeRiskify OrderRisk offers a focused solution through SMS validation and credit bureau data.
Ultimately, the best app depends on the specific needs and risk profile of the merchant. Merchants dealing with a higher volume of orders might benefit from the automation of Subuno, while those encountering specific identity-related fraud issues could find Zumigo DeRiskify OrderRisk more effective. More reviews and a more defined feature set at the time of analysis give Subuno a slight advantage, but identity verification is a growing trend that Zumigo's approach may well address better over time.
Common Questions
Which app offers more control over fraud detection rules?
Subuno offers more control over fraud detection rules because it is a rules-based platform allowing merchants to customize fraud checks.
Does either app offer SMS-based verification?
Yes, Zumigo DeRiskify OrderRisk uses SMS sent to the customer to validate phone possession.
Which app integrates with third-party data sources for advanced data analytics?
Subuno integrates with third-party tools to provide advanced data analytics.
Which app focuses on credit card fraud prevention?
Both apps help prevent credit card fraud, but Subuno explicitly states its focus on preventing credit card fraud/chargebacks.
Which app is better for merchants primarily concerned with identity theft?
Zumigo DeRiskify OrderRisk is likely better for merchants primarily concerned with identity theft as it focuses on verifying customer identity and payment information.
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