Section Store: Theme Sections and Shopify Forms, while both falling under the 'Store design' category on Shopify, address fundamentally different needs for merchants in 2026. Section Store focuses on expanding the design capabilities of existing Shopify themes by offering a library of pre-built, customizable sections. It targets merchants who find the default theme sections limiting but want to avoid the complexity or cost of page builders or custom development. Shopify Forms, on the other hand, centers around lead generation and customer data collection. It allows merchants to easily create and integrate forms into their stores to capture information, build customer profiles, and personalize engagement. The core difference lies in their primary functions. Section Store enhances the visual and functional aspects of a store's design by adding new content blocks and features. Shopify Forms focuses on acquiring and managing customer data for marketing and customer relationship management purposes. While both contribute to store improvement, they target different aspects of the online business. Section Store leans toward design and user experience enhancements, while Shopify Forms prioritizes lead generation and data-driven personalization.
1,166 reviews
368 reviews
Browse our section library and find sections, add to any theme, edit from the theme editor.
Grow your contact list and convert new leads with Shopify’s customizable forms tool.
| Rating | 4.9/5 | 4.2/5 |
Rating Section Store: Theme Sections4.9/5 Shopify Forms4.2/5 | ||
| Reviews | 1166 | 368 |
Reviews Section Store: Theme Sections1166 Shopify Forms368 | ||
| Primary Function | Theme Section Enhancement | Lead Generation & Data Collection |
Primary Function Section Store: Theme SectionsTheme Section Enhancement Shopify FormsLead Generation & Data Collection | ||
| Key Feature 1 | Browse & Add Customizable Sections | Add Pop-up & Inline Forms |
Key Feature 1 Section Store: Theme SectionsBrowse & Add Customizable Sections Shopify FormsAdd Pop-up & Inline Forms | ||
| Target Merchant | Merchants needing enhanced design options without complex development. | Merchants focused on growing their contact list and customer base. |
Target Merchant Section Store: Theme SectionsMerchants needing enhanced design options without complex development. Shopify FormsMerchants focused on growing their contact list and customer base. | ||
| Ease of Use | Designed for ease of use within the Shopify theme editor. | Easy-to-use form builder with customization options. |
Ease of Use Section Store: Theme SectionsDesigned for ease of use within the Shopify theme editor. Shopify FormsEasy-to-use form builder with customization options. | ||
| Value Proposition | Extends theme functionality and design flexibility. | Increases lead generation and provides customer data for personalized marketing. |
Value Proposition Section Store: Theme SectionsExtends theme functionality and design flexibility. Shopify FormsIncreases lead generation and provides customer data for personalized marketing. | ||
| Integration | Integrates with existing Shopify themes. | Native Shopify app designed to work seamlessly within the Shopify ecosystem. |
Integration Section Store: Theme SectionsIntegrates with existing Shopify themes. Shopify FormsNative Shopify app designed to work seamlessly within the Shopify ecosystem. | ||
If a merchant is primarily looking to expand the design capabilities of their Shopify theme and add unique content blocks without getting bogged down in complex code or expensive developers, then Section Store: Theme Sections is the clear choice. The high rating and large number of reviews suggest a positive user experience and effective solution.
However, if a merchant's priority is to build their contact list, collect customer data, and personalize their marketing efforts through forms, then Shopify Forms is the better option. While its rating is slightly lower, it provides a native Shopify solution for lead generation and data collection, which can be crucial for growth and engagement.
Both apps aim for ease of use, but Section Store relies on the familiar Shopify theme editor, making it potentially easier for users already comfortable with theme customization. Shopify Forms offers a guided form-building process which could also be seen as quite easy to use by merchants just starting out.
Section Store claims to maintain or improve page speed by replacing potentially slower apps with optimized sections. Shopify Forms focuses on data capture and may not directly impact website speed as significantly.
Yes, both apps can be used together. Section Store enhances the visual elements of your store, while Shopify Forms helps you capture leads. They address different aspects of your online business and don't conflict with each other.
Section Store emphasizes that its sections are 2.0 ready, implying a focus on mobile responsiveness and compatibility with modern theme designs. Shopify Forms, being a native Shopify app, would also inherently be designed with mobile responsiveness in mind, but Section Store explicitly advertises Section 2.0 readiness.
Section Store offers an alternative to complex page builders, providing pre-built sections that are easier to customize within the theme editor. It might not replace the need entirely for merchants who need extensive layout control, but it can be a great option for smaller changes and improvements without needing complex page builders.
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