Preorder, Back In Stock ‑ STOQ vs Sales CountUpfor Shopify (2026)
Preorder, Back In Stock ‑ STOQ and Sales CountUp, while sharing the 'Stock alerts' category on Shopify, cater to very different merchant needs. STOQ focuses on managing out-of-stock situations, enabling pre-orders, backorders, and back-in-stock notifications. It aims to recapture lost sales due to unavailable products. In contrast, Sales CountUp is a marketing tool designed to showcase positive metrics like sales volume, donations, or eco-friendly impact, driving sales through social proof and transparency. STOQ provides comprehensive features like partial payments for pre-orders, Klaviyo integration for email marketing, multi-location support, and customizable notifications. These features make it suitable for businesses wanting to efficiently manage inventory and customer communication related to stock levels. Sales CountUp, on the other hand, offers customizable counters, targeting options, and placement flexibility, allowing merchants to highlight specific achievements and build trust with customers. The fundamental difference lies in STOQ's focus on managing unavailable stock versus Sales CountUp's focus on showcasing positive business metrics.
At a Glance
Preorder, Back In Stock ‑ STOQ
2,132 reviews
Sales CountUp
44 reviews
Detailed Overview
Preorder, Back In Stock ‑ STOQ
Sell preorder & backorders with partial payments. Send Back in stock alerts on restock to waitlists!
Key Features
- Add Preorder or Notify me widget to your out of stock products in minutes
- Customize preorder button, restock alerts to match your brand, with 24*7 help
- Send back in stock email/SMS alerts to waitlist when you restock automatically
- Set up preorder, presales, back orders, deposit or partial payment orders
- B2B preorders, sync mailing list w/ Klaviyo, connect markets, locations & more
Sales CountUp
Show automated counters on the storefront. Sales, progress, donations, eco-friendly impact, etc.
Key Features
- Count sales value, sold items, orders and customers number.
- Transform automated counters with custom expressions.
- Target counters to certain products or dates range.
- Customize counters design, edit icons and content.
- Put counters on any page on the storefront.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Preorder, Back In Stock ‑ STOQ5/5 Sales CountUp5/5 | ||
| Reviews | 2132 | 44 |
Reviews Preorder, Back In Stock ‑ STOQ2132 Sales CountUp44 | ||
| Primary Function | Pre-orders, backorders, back-in-stock alerts | Displaying sales/impact counters |
Primary Function Preorder, Back In Stock ‑ STOQPre-orders, backorders, back-in-stock alerts Sales CountUpDisplaying sales/impact counters | ||
| Target Merchant | Businesses with frequent stockouts or pre-sale needs | Businesses emphasizing social proof, impact, or transparency |
Target Merchant Preorder, Back In Stock ‑ STOQBusinesses with frequent stockouts or pre-sale needs Sales CountUpBusinesses emphasizing social proof, impact, or transparency | ||
| Key Feature: Payment | Partial payments/deposits for pre-orders | N/A |
Key Feature: Payment Preorder, Back In Stock ‑ STOQPartial payments/deposits for pre-orders Sales CountUpN/A | ||
| Key Feature: Integrations | Klaviyo, Markets | N/A |
Key Feature: Integrations Preorder, Back In Stock ‑ STOQKlaviyo, Markets Sales CountUpN/A | ||
| Ease of Use (Inferred) | Potentially more complex due to feature set | Potentially simpler, focused customization |
Ease of Use (Inferred) Preorder, Back In Stock ‑ STOQPotentially more complex due to feature set Sales CountUpPotentially simpler, focused customization | ||
| Value Proposition | Recapture lost sales from out-of-stock products | Increase sales through social proof and trust |
Value Proposition Preorder, Back In Stock ‑ STOQRecapture lost sales from out-of-stock products Sales CountUpIncrease sales through social proof and trust | ||
Our Verdict
For merchants struggling with frequent stockouts and aiming to recover lost revenue, Preorder, Back In Stock - STOQ is the clear choice. Its robust feature set for managing pre-orders and back-in-stock notifications directly addresses this challenge. On the other hand, if a merchant wants to highlight their business's positive impact, sales volume, or charitable contributions to build trust and boost sales, Sales CountUp is more suitable. It's a marketing tool focused on showcasing successes, not managing inventory challenges. A merchant could even use both apps - STOQ to manage stock issues and Sales CountUp to highlight positive sales numbers resulting from STOQ's effectiveness.
Common Questions
Which app is better for preventing lost sales due to out-of-stock products?
Preorder, Back In Stock - STOQ is specifically designed for this purpose. It allows customers to pre-order or sign up for back-in-stock alerts, retaining potential sales.
Can Sales CountUp directly impact stock levels or automatically trigger restock alerts?
No, Sales CountUp is solely a display tool. It shows data, but doesn't manage inventory or trigger notifications.
Which app is easier to set up and use for a beginner?
Based on the features, Sales CountUp is likely easier to set up due to its simpler functionality and focus on customization rather than complex inventory management.
Does Preorder, Back In Stock - STOQ offer more advanced features than Sales CountUp?
Yes, STOQ includes features like partial payments, Klaviyo integration, and multi-location support, making it more feature-rich than Sales CountUp, which is primarily a display tool.
If I want to show my customers how many trees I've planted through my eco-friendly business, which app should I use?
Sales CountUp is designed for showcasing these types of metrics. You can create a counter that displays the number of trees planted, providing social proof of your environmental impact.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store