OC Meta Pixel Facebook Pixels vs SM Post Purchase Survey & NPSfor Shopify (2026)
OC Meta Pixel Facebook Pixels and SM Post Purchase Survey & NPS are both highly-rated Shopify apps (5/5), but cater to vastly different needs within the e-commerce ecosystem. OC Meta Pixel focuses on optimizing Facebook and TikTok advertising campaigns through advanced pixel management and Conversion API implementation. It aims to solve the problem of inaccurate ad tracking due to ad blockers and iOS updates, targeting merchants who are heavily reliant on paid social media advertising. In contrast, SM Post Purchase Survey & NPS is designed for gathering customer feedback and product insights after a purchase, directly on the thank you page. It enables merchants to understand customer satisfaction, identify areas for improvement in the buying experience, and collect valuable data for product development. The key difference lies in their purpose: one optimizes advertising performance, while the other focuses on improving customer understanding and experience.
At a Glance
OC Meta Pixel Facebook Pixels
68 reviews
SM Post Purchase Survey & NPS
6 reviews
Detailed Overview
OC Meta Pixel Facebook Pixels
Maximize Facebook Pixel Ad Report! Multiple Facebook Pixels, Conversion API, UTM Tracking, Pixle
Key Features
- Setup multiple Meta Pixels & TikTok Pixel in only 1 Step, No Login, No coding
- Bypass iOS 14+ update and ad blockers issue with Advanced Conversion API (CAPI)
- Access real-time UTM attribution report Facebook and Instagram Ads to max ROAS
- Manage Multiple Pixel Facebook for niche targeting and backup purpose
- Improve your event match quality score
SM Post Purchase Survey & NPS
Post purchase survey and NPS to gather product insights and customer feedback with ease
Key Features
- Showcase post purchase survey on thank you page. No coding required
- Create unlimited question to gather as many information as you want
- Collect unlimited responses with a lot of useful data
- Breakdown customer survey submission by response count, order value,...
- Target different types of customer with smart rule
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating OC Meta Pixel Facebook Pixels5/5 SM Post Purchase Survey & NPS5/5 | ||
| Reviews | 68 | 6 |
Reviews OC Meta Pixel Facebook Pixels68 SM Post Purchase Survey & NPS6 | ||
| Core Functionality | Facebook/TikTok Ad Optimization | Post-Purchase Surveys & NPS |
Core Functionality OC Meta Pixel Facebook PixelsFacebook/TikTok Ad Optimization SM Post Purchase Survey & NPSPost-Purchase Surveys & NPS | ||
| Target User | Merchants heavily reliant on Facebook/TikTok Ads | Merchants seeking customer feedback and product insights |
Target User OC Meta Pixel Facebook PixelsMerchants heavily reliant on Facebook/TikTok Ads SM Post Purchase Survey & NPSMerchants seeking customer feedback and product insights | ||
| Key Features | Multiple Pixels, Conversion API, UTM Tracking | Unlimited Questions/Responses, Smart Rules, Customizable Surveys |
Key Features OC Meta Pixel Facebook PixelsMultiple Pixels, Conversion API, UTM Tracking SM Post Purchase Survey & NPSUnlimited Questions/Responses, Smart Rules, Customizable Surveys | ||
| Ease of Use Claim | No Login, No Coding | No Coding Required |
Ease of Use Claim OC Meta Pixel Facebook PixelsNo Login, No Coding SM Post Purchase Survey & NPSNo Coding Required | ||
| Value Proposition | Maximize ROAS, Bypass Ad Blockers, Improve Ad Performance | Improve Buying Experience, Understand Customer Objections, Collect Valuable Data |
Value Proposition OC Meta Pixel Facebook PixelsMaximize ROAS, Bypass Ad Blockers, Improve Ad Performance SM Post Purchase Survey & NPSImprove Buying Experience, Understand Customer Objections, Collect Valuable Data | ||
| iOS 14+ Impact | Bypasses iOS 14+ Updates | Not Mentioned |
iOS 14+ Impact OC Meta Pixel Facebook PixelsBypasses iOS 14+ Updates SM Post Purchase Survey & NPSNot Mentioned | ||
| Event Tracking | Real-time precise data, stop fake events | Breakdown customer survey submission by response count, order value |
Event Tracking OC Meta Pixel Facebook PixelsReal-time precise data, stop fake events SM Post Purchase Survey & NPSBreakdown customer survey submission by response count, order value | ||
Our Verdict
If you're a business heavily invested in Facebook and TikTok advertising and struggling with ad performance due to tracking issues, OC Meta Pixel Facebook Pixels is the clear choice. Its focus on Conversion API, multiple pixels, and UTM tracking provides the tools to optimize campaigns and bypass ad blockers. On the other hand, SM Post Purchase Survey & NPS is ideal for businesses that prioritize understanding their customers and improving the overall buying experience. It's perfect for gathering feedback, identifying pain points, and driving product development. While both are analytics-related, they serve different analytical functions and target different areas of a Shopify store's operations. For a mature business with established ad spend, OC Meta Pixel provides a more immediate ROI. However, for a growing business focused on customer centricity, SM Post Purchase Survey offers a better long-term value.
Common Questions
Which app is easier to set up?
Both apps claim to be easy to set up with no coding required. OC Meta Pixel also states 'No Login, No Coding'.
Which app is better for improving Facebook ad performance?
OC Meta Pixel Facebook Pixels is specifically designed to improve Facebook and TikTok ad performance through advanced pixel management and conversion tracking.
Which app is better for understanding customer satisfaction?
SM Post Purchase Survey & NPS is specifically designed to gather customer feedback and understand customer satisfaction through post-purchase surveys and NPS scores.
Do both apps offer real-time data?
OC Meta Pixel offers real-time UTM attribution reports. SM Post Purchase Survey provides a breakdown of customer survey submission data including response count and order value.
Which app addresses the issue of ad blockers?
OC Meta Pixel Facebook Pixels directly addresses the issue of ad blockers by using Conversion API to bypass them and ensure accurate tracking.
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