Novel Video Section & Carousel vs ReelUp‑Shoppable Videos+ Reelsfor Shopify (2026)
Both Novel Video Section & Carousel and ReelUp‑Shoppable Videos+ Reels aim to enhance Shopify stores by incorporating shoppable video content, but they cater to slightly different needs. Novel Video Section & Carousel emphasizes customization and brand alignment, offering flexible layout options and direct video uploads. This positions it as a tool for merchants who prioritize a highly tailored video experience that seamlessly integrates with their existing brand aesthetics. Novel's focus on custom design provides the highest control for the shop owner. ReelUp‑Shoppable Videos+ Reels, on the other hand, is designed for merchants who want a quick and easy way to leverage existing video content from platforms like TikTok and Instagram. It simplifies the video integration process with features like one-click imports and widgets that mimic popular social media video formats. ReelUp focuses on user-generated content and leveraging existing social media presence to create trust and social proof. It's also optimized for SEO and multi-currency support, showcasing a broader feature set beyond just visual customization.
At a Glance
Novel Video Section & Carousel
39 reviews
ReelUp‑Shoppable Videos+ Reels
228 reviews
Detailed Overview
Novel Video Section & Carousel
Shoppable video layouts on your website in minutes. No site speed impact, page conversion boost.
Key Features
- Embed shoppable video on any storefront page (Shopify 1.0 and 2.0 compatible).
- Customize brand elements like layout, color, and typography.
- Connect to TikTok & Instagram, or upload videos directly from your device.
- Measure engagement and performance data with real time analytics.
- Optimized page speed that doesn't slow down your website.
ReelUp‑Shoppable Videos+ Reels
Boost conversions with TikTok shop like shoppable videos, Instagram reels, Stories,UGC video gallery
Key Features
- Google insights & GT-Metrix tested: Video widgets that won't affect store speed
- Natively embeds videos in autoplay mode across all devices, similar to TikTok.
- Import your existing UGC videos from Instagram and TikTok with a single click.
- Seamlessly integrates with Shopify multi-currency and Geolocation app.
- Increase time spent by users on your online store, which ultimately improves SEO
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Novel Video Section & Carousel5/5 ReelUp‑Shoppable Videos+ Reels5/5 | ||
| Reviews | 39 | 228 |
Reviews Novel Video Section & Carousel39 ReelUp‑Shoppable Videos+ Reels228 | ||
| Video Source | TikTok, Instagram, Direct Upload | TikTok, Instagram |
Video Source Novel Video Section & CarouselTikTok, Instagram, Direct Upload ReelUp‑Shoppable Videos+ ReelsTikTok, Instagram | ||
| Customization | Extensive layout and brand element control | Pre-built widgets (autoplay videos carousel, stories) |
Customization Novel Video Section & CarouselExtensive layout and brand element control ReelUp‑Shoppable Videos+ ReelsPre-built widgets (autoplay videos carousel, stories) | ||
| Integration | Shopify 1.0 & 2.0 compatible | Shopify multi-currency, Geolocation app |
Integration Novel Video Section & CarouselShopify 1.0 & 2.0 compatible ReelUp‑Shoppable Videos+ ReelsShopify multi-currency, Geolocation app | ||
| SEO Optimization | Optimized page speed | Increases time spent on site, GT-Metrix tested |
SEO Optimization Novel Video Section & CarouselOptimized page speed ReelUp‑Shoppable Videos+ ReelsIncreases time spent on site, GT-Metrix tested | ||
| Target Merchant Type | Brands prioritizing custom look and feel, independent video assets | Brands leveraging existing social media content, especially UGC |
Target Merchant Type Novel Video Section & CarouselBrands prioritizing custom look and feel, independent video assets ReelUp‑Shoppable Videos+ ReelsBrands leveraging existing social media content, especially UGC | ||
| Value Proposition | Brand-aligned shoppable video experience | Effortless integration of social video content |
Value Proposition Novel Video Section & CarouselBrand-aligned shoppable video experience ReelUp‑Shoppable Videos+ ReelsEffortless integration of social video content | ||
Our Verdict
For merchants who want complete control over the visual presentation of their shoppable videos and want to use original content, Novel Video Section & Carousel is the better choice. This app is ideal for brands that have a well-defined aesthetic and want to ensure their video content aligns perfectly. However, given the lower number of reviews, further due diligence is still required before making any final decisions.
ReelUp‑Shoppable Videos+ Reels is more suitable for merchants who want a streamlined approach to incorporating social video content. Its ability to directly import videos from TikTok and Instagram, coupled with its multi-currency and geolocation support, makes it a practical choice for brands looking to leverage existing social media assets and cater to an international audience. The larger number of reviews for ReelUp provides higher confidence.
Common Questions
Which app is easier to use for beginners?
ReelUp is likely easier for beginners due to its focus on importing content from TikTok and Instagram and using pre-built widgets, reducing the need for extensive customization.
Which app is better for maintaining website speed?
Both apps explicitly claim to have optimized page speed and no site impact. However, Novel Video Section & Carousel states generic optimized page speed whereas ReelUp states GT-Metrix Tested.
Does either app support embedding videos from YouTube?
Based on the descriptions, neither app explicitly mentions direct support for embedding videos from YouTube. Both focus on TikTok, Instagram, and direct uploads from a device.
Which app offers more analytics for video performance?
Novel Video Section & Carousel specifically mentions "real time analytics", which suggest more comprehensive performance tracking compared to ReelUp's description.
Can I use both apps simultaneously on my Shopify store?
Using both apps simultaneously is technically possible, but it's generally not recommended. Overlapping features can lead to conflicts and negatively impact website performance. It's best to choose the app that best aligns with your specific needs and priorities.
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