Nibble – AI Negotiation and SupaEasy: AI Functions creator, while both operating in the discounts category on Shopify, offer drastically different solutions for merchants. Nibble focuses on directly engaging with customers through an AI-powered negotiation chatbot to personalize pricing, aiming to increase conversion rates, average order value (AOV), and cater to discerning customers. SupaEasy, on the other hand, addresses the technical challenges of customization by enabling merchants to generate discounts, shipping, payment, and validation functions without requiring coding expertise, particularly in light of the script editor's deprecation. The core distinction lies in their approach: Nibble is customer-facing and aims to directly influence purchasing decisions via negotiation, making it suitable for businesses where personalized pricing can unlock sales. SupaEasy is a technical tool designed to provide granular control over the checkout experience by generating Shopify Functions, appealing to merchants who need advanced customization without extensive coding knowledge. SupaEasy's recognition as a ShopTank winner at Editions 25 underscores its innovation in simplifying complex Shopify customizations.
19 reviews
162 reviews
Nibble lets you negotiate with customers at scale to find the perfect price for every deal.
Generate discounts, shipping, payment & validation functions. ShopTank winner at Editions 25.
| Rating | 4.7/5 | 5/5 |
Rating Nibble – AI Negotiation4.7/5 SupaEasy: AI Functions creator5/5 | ||
| Reviews | 19 | 162 |
Reviews Nibble – AI Negotiation19 SupaEasy: AI Functions creator162 | ||
| Focus | AI-powered negotiation | Shopify Functions generation |
Focus Nibble – AI NegotiationAI-powered negotiation SupaEasy: AI Functions creatorShopify Functions generation | ||
| Target Audience | B2B, High-value items, MAP-regulated industries | Shopify Plus users, merchants needing advanced checkout customization |
Target Audience Nibble – AI NegotiationB2B, High-value items, MAP-regulated industries SupaEasy: AI Functions creatorShopify Plus users, merchants needing advanced checkout customization | ||
| Ease of Use | Customization focuses on branding and messaging | No coding required, AI-assisted function generation |
Ease of Use Nibble – AI NegotiationCustomization focuses on branding and messaging SupaEasy: AI Functions creatorNo coding required, AI-assisted function generation | ||
| Value Proposition | Increase AOV, convert high-intent customers, personalized pricing | Full control over checkout, migrate old Scripts, advanced customization without coding |
Value Proposition Nibble – AI NegotiationIncrease AOV, convert high-intent customers, personalized pricing SupaEasy: AI Functions creatorFull control over checkout, migrate old Scripts, advanced customization without coding | ||
| Key Feature | Dwell time and exit intent pop-ups | ShopTank winner at Shopify Editions.dev 2025 |
Key Feature Nibble – AI NegotiationDwell time and exit intent pop-ups SupaEasy: AI Functions creatorShopTank winner at Shopify Editions.dev 2025 | ||
| Functionality | Customer engagement and pricing optimization | Backend customization of discounts, shipping, payments, and validation |
Functionality Nibble – AI NegotiationCustomer engagement and pricing optimization SupaEasy: AI Functions creatorBackend customization of discounts, shipping, payments, and validation | ||
| Technical Skill Required | Low, focuses on customization through a user interface | Low, aims to eliminate the need for coding, but some technical understanding is beneficial |
Technical Skill Required Nibble – AI NegotiationLow, focuses on customization through a user interface SupaEasy: AI Functions creatorLow, aims to eliminate the need for coding, but some technical understanding is beneficial | ||
For merchants in industries where personalized pricing and negotiation are crucial, and who want to engage customers directly to increase AOV, Nibble – AI Negotiation is the more suitable option. Its strengths lie in its customer-facing approach and ability to capture high-intent shoppers. However, for Shopify Plus users or those requiring advanced checkout customization without coding expertise, particularly with the deprecation of Scripts, SupaEasy: AI Functions creator is the superior choice. SupaEasy empowers merchants with granular control over discounts, shipping, payment, and validation functions.
Nibble uses AI to negotiate prices with customers, while SupaEasy creates custom Shopify Functions without coding.
Nibble is designed to directly increase AOV by offering personalized pricing in exchange for larger baskets.
SupaEasy is particularly valuable for Shopify Plus merchants looking to customize their checkout experience with Shopify Functions and migrate from deprecated Scripts.
Nibble requires minimal coding, focusing on branding and messaging. SupaEasy aims to eliminate the need for coding, using AI to generate functions.
Nibble focuses more on the customer experience, providing an AI-driven negotiation chatbot to personalize the buying process.
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