MP ‑ Website Speedy vs Url Shortener | Short urlfor Shopify (2026)
MP ‑ Website Speedy and Url Shortener | Short url are both Shopify apps categorized under Site Optimization, but they address entirely different needs. MP ‑ Website Speedy focuses on improving website loading speed, targeting merchants concerned with SEO, user experience, and conversion rates affected by slow page load times. It aims to enhance Core Web Vitals and ad ROI. Url Shortener | Short url, on the other hand, focuses on URL shortening and link management, catering to merchants who want to streamline their marketing efforts through branded links and detailed analytics. The key difference lies in their core function: MP ‑ Website Speedy addresses website performance, while Url Shortener | Short url focuses on marketing campaign optimization. MP ‑ Website Speedy advertises features like asynchronous loading and lazy loading to enhance page speed, along with real-time performance comparisons. Url Shortener | Short url highlights the creation of custom branded links and detailed analytics to track link performance and influencer campaigns. Currently, MP ‑ Website Speedy has a perfect rating and a small number of reviews, suggesting early positive experiences, while Url Shortener | Short url has no ratings or reviews at all.
At a Glance
MP ‑ Website Speedy
9 reviews
Url Shortener | Short url
0 reviews
Detailed Overview
MP ‑ Website Speedy
Boost loading speed For Mobile & Desktop | Faster sites = Better SEO & Ads ROI | Improve Engagement
Key Features
- Improve page speed for Mobile & Desktop, even on slower network & older devices
- Reduce CPA, Improve ROAS & ROI on ads, Boost Ad Budget Efficiency & Conversions
- Reduce bounce rate, Improve User Experience , SEO ranking, and Engagement
- Real time before and after performance comparisons with google PageSpeed insight
Url Shortener | Short url
Create short URLs for easy sharing in marketing. Boost traffic with custom branded links!
Key Features
- Create unlimited custom short link
- Manage your links and check analytics of your links
- Check all URLs of pages of your store in one place
- Create branded custom links for influencer’s promotion & track analytics
- Follow the performance of links and control influencer campaigns.
Feature Comparison
| Rating | 5/5 | 0/5 |
Rating MP ‑ Website Speedy5/5 Url Shortener | Short url0/5 | ||
| Reviews | 9 | 0 |
Reviews MP ‑ Website Speedy9 Url Shortener | Short url0 | ||
| Primary Function | Website Speed Optimization | URL Shortening and Link Management |
Primary Function MP ‑ Website SpeedyWebsite Speed Optimization Url Shortener | Short urlURL Shortening and Link Management | ||
| Key Benefit | Improved SEO, Ad ROI, and Conversion Rates | Enhanced Brand Visibility and Campaign Tracking |
Key Benefit MP ‑ Website SpeedyImproved SEO, Ad ROI, and Conversion Rates Url Shortener | Short urlEnhanced Brand Visibility and Campaign Tracking | ||
| Target Merchant | Merchants concerned with website performance and SEO | Merchants focused on marketing campaigns and influencer marketing |
Target Merchant MP ‑ Website SpeedyMerchants concerned with website performance and SEO Url Shortener | Short urlMerchants focused on marketing campaigns and influencer marketing | ||
| Ease of Use (Implied) | Likely Technical Configuration (Asynchronous Loading etc.) | Likely User-Friendly Link Creation Interface |
Ease of Use (Implied) MP ‑ Website SpeedyLikely Technical Configuration (Asynchronous Loading etc.) Url Shortener | Short urlLikely User-Friendly Link Creation Interface | ||
| Value Proposition | Faster website, better SEO, higher conversions | Simplified link sharing, trackable marketing campaigns |
Value Proposition MP ‑ Website SpeedyFaster website, better SEO, higher conversions Url Shortener | Short urlSimplified link sharing, trackable marketing campaigns | ||
Our Verdict
For merchants struggling with slow website loading times and looking to improve their SEO ranking and ad performance, MP ‑ Website Speedy appears to be the more suitable choice. Its focus on optimizing Core Web Vitals directly addresses the needs of businesses prioritizing website performance. The positive initial ratings suggest the app delivers on its promise, although more reviews would provide greater confidence.
On the other hand, if the primary goal is to manage and track marketing links, especially for influencer campaigns, Url Shortener | Short url offers a specific solution. However, the lack of reviews and ratings makes it difficult to assess its reliability and user-friendliness. Merchants considering this app should proceed with caution and potentially contact the developer for more information.
Common Questions
Which app is better for improving SEO?
MP ‑ Website Speedy is specifically designed to improve SEO by optimizing website speed, which is a critical ranking factor. Url Shortener | Short url does not directly improve SEO, although branded short URLs *could* indirectly help with brand recognition.
Which app is easier to use for a non-technical user?
Based on the descriptions, Url Shortener | Short url *likely* has a simpler user interface, focusing on link creation and management. MP ‑ Website Speedy may require some technical understanding of website optimization techniques, although it claims to be an instant solution.
Does MP ‑ Website Speedy offer analytics?
MP ‑ Website Speedy offers 'Real time before and after performance comparisons with google PageSpeed insight'. It is focussed on website speed metrics
Is Url Shortener | Short url free to use?
The provided data does not contain any information about the pricing of either app. It's impossible to say based on the available details.
Which app will help me track my marketing campaign's effectiveness?
Url Shortener | Short url provides analytics to track clicks and performance of links, especially for influencer campaigns, making it better suited for this purpose. MP - Website Speedy may help improve conversion rates indirectly by speeding up the website but does not track marketing campaign performance directly.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store