Lumifish Pop‑Up Builder and Seguno Popups & Forms both aim to help Shopify merchants capture leads and engage with customers through pop-ups. Lumifish Pop-Up Builder focuses on simplicity and ease of use, emphasizing its drag-and-drop editor and ready-made templates, appealing to merchants seeking a quick and straightforward pop-up solution. It highlights the ability to create separate desktop and mobile pop-ups. Seguno Popups & Forms, on the other hand, positions itself as a more comprehensive solution built specifically for Shopify. Its key strengths lie in its deeper integration within the Shopify platform, advanced targeting options, and integration with email marketing platforms. It aims to empower merchants to create high-performing, targeted pop-ups to grow their email and SMS lists. The inclusion of Canva integration allows for more advanced design capabilities. Due to the limited amount of time that has passed since the apps were introduced, we can assume that both are relatively new on the market, but based on the number of reviews, Seguno Popups & Forms appears to have a strong following. It is worth noting that Seguno appears to be dedicated to email marketing while Lumifish appears to be more geared towards general announcements.
6 reviews
63 reviews
Create simple custom pop-ups. Inform customers about special offers and events to get more leads.
Capture new leads with popups launched from inside your shop admin.
| Rating | 3.7/5 | 5/5 |
Rating Lumifish Pop‑Up Builder3.7/5 Seguno Popups & Forms5/5 | ||
| Reviews | 6 | 63 |
Reviews Lumifish Pop‑Up Builder6 Seguno Popups & Forms63 | ||
| Editor Type | Drag-and-drop | No-code builder with Canva integration |
Editor Type Lumifish Pop‑Up BuilderDrag-and-drop Seguno Popups & FormsNo-code builder with Canva integration | ||
| Targeting Options | Basic timing settings | Behavior, dates, pages, languages, signup tagging |
Targeting Options Lumifish Pop‑Up BuilderBasic timing settings Seguno Popups & FormsBehavior, dates, pages, languages, signup tagging | ||
| Integration | Not specified | Email marketing platforms, Canva |
Integration Lumifish Pop‑Up BuilderNot specified Seguno Popups & FormsEmail marketing platforms, Canva | ||
| Email & SMS Marketing | None specified | Grow email and SMS lists |
Email & SMS Marketing Lumifish Pop‑Up BuilderNone specified Seguno Popups & FormsGrow email and SMS lists | ||
| Desktop/Mobile Popups | Separate desktop and mobile pop-ups | Not specified, likely responsive |
Desktop/Mobile Popups Lumifish Pop‑Up BuilderSeparate desktop and mobile pop-ups Seguno Popups & FormsNot specified, likely responsive | ||
| Primary Focus | Simple custom pop-ups | Lead capture, email marketing integration |
Primary Focus Lumifish Pop‑Up BuilderSimple custom pop-ups Seguno Popups & FormsLead capture, email marketing integration | ||
For merchants needing a basic and rapidly implemented pop-up solution with simple timing settings and separate desktop/mobile configurations, Lumifish Pop‑Up Builder may suffice. However, the very low number of reviews is a red flag. For merchants focused on growing their email and SMS lists, leveraging advanced targeting capabilities, and integrating with existing email marketing workflows, Seguno Popups & Forms is the clear choice. Its higher rating, larger number of reviews, Canva integration, and emphasis on email marketing make it a more robust option, especially for merchants willing to invest time in optimizing their pop-up strategies.
Lumifish Pop‑Up Builder, with its focus on simplicity and drag-and-drop editor, likely offers a shallower learning curve. However, both claim to be 'no-code', so the difference might be negligible.
Seguno Popups & Forms, with its Canva integration, allows for more advanced design customization compared to Lumifish Pop‑Up Builder's built-in drag-and-drop editor.
Seguno Popups & Forms is significantly better for advanced targeting, offering options based on behavior, dates, pages, languages, and signup tagging.
Seguno Popups & Forms is explicitly designed to grow your email and SMS lists and integrates with your email marketing platform, making it the superior choice for email marketing focused businesses.
Seguno Popups & Forms has a perfect 5/5 rating with a significantly higher number of reviews (63) compared to Lumifish Pop‑Up Builder's 3.7/5 rating with only 6 reviews, indicating more positive user feedback.
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