Koin Cashback & Store Credit and Loyoly - Loyalty and Referral are both highly-rated Shopify apps designed to boost customer loyalty and retention, but they approach the problem from different angles. Koin focuses on leveraging Shopify-native store credit to reward customers for various actions, offering a streamlined approach to cashback and rewards directly tied to store revenue. It appears particularly well-suited for merchants, including Shopify Plus users catering to both D2C and B2B, seeking a robust and trackable store credit system, potentially replacing or augmenting existing loyalty point programs. Features like bulk editing store credit and integration with Shopify Flow enhance operational efficiency. Loyoly, on the other hand, positions itself as a 'Next Gen' loyalty program focused on gamification and user-generated content (UGC) collection. It emphasizes building brand ambassadors through a broader range of engagement activities, from referrals to leaving reviews and creating UGC. With its library of over 40 missions, Loyoly targets merchants who want to create highly engaging and interactive loyalty programs that extend beyond simple purchase rewards. Its claim of a 3-minute setup suggests a more user-friendly initial experience. The focus on UGC collection further differentiates it, appealing to merchants prioritizing social proof and community building.
57 reviews
102 reviews
Use native Store Credit to set cashback and rewards for any customer action that drives retention.
Boost customer loyalty & retention and collect UGC with a Next Gen rewards and referral program
| Rating | 5/5 | 5/5 |
Rating Koin Cashback & Store Credit5/5 Loyoly ‑ Loyalty and Referral5/5 | ||
| Reviews | 57 | 102 |
Reviews Koin Cashback & Store Credit57 Loyoly ‑ Loyalty and Referral102 | ||
| Reward Focus | Store Credit, Cashback | Missions, Referrals, UGC, Rewards |
Reward Focus Koin Cashback & Store CreditStore Credit, Cashback Loyoly ‑ Loyalty and ReferralMissions, Referrals, UGC, Rewards | ||
| Target Audience | D2C & B2B (Shopify Plus) | General Shopify Merchants |
Target Audience Koin Cashback & Store CreditD2C & B2B (Shopify Plus) Loyoly ‑ Loyalty and ReferralGeneral Shopify Merchants | ||
| Customization | Automated workflows, Cashback Rate by product/order | Fully Customizable Loyalty Program |
Customization Koin Cashback & Store CreditAutomated workflows, Cashback Rate by product/order Loyoly ‑ Loyalty and ReferralFully Customizable Loyalty Program | ||
| Setup Time | Not Specified | 3-Minute Setup |
Setup Time Koin Cashback & Store CreditNot Specified Loyoly ‑ Loyalty and Referral3-Minute Setup | ||
| Key Feature | Shopify-Native Store Credit Management | +40 Missions for UGC Collection |
Key Feature Koin Cashback & Store CreditShopify-Native Store Credit Management Loyoly ‑ Loyalty and Referral+40 Missions for UGC Collection | ||
| Value Proposition | Boost retention and margins through store credit rewards | Turn customers into brand ambassadors and collect UGC |
Value Proposition Koin Cashback & Store CreditBoost retention and margins through store credit rewards Loyoly ‑ Loyalty and ReferralTurn customers into brand ambassadors and collect UGC | ||
For merchants primarily concerned with simplifying cashback, deeply integrating rewards with their existing store credit system, and managing B2B customers, Koin Cashback & Store Credit is the superior choice. The ability to manage store credit in bulk and integrate with Shopify Flow offers significant operational advantages, particularly for larger or more complex businesses.
However, if the goal is to build a highly engaging and interactive loyalty program centered around user-generated content, community building, and a diverse range of rewardable actions, Loyoly ‑ Loyalty and Referral is the better option. Its focus on gamification and social proof can be particularly effective for brands seeking to foster a strong online presence and customer advocacy.
Loyoly claims a 3-minute setup, suggesting a simpler initial configuration process compared to Koin, which doesn't specify setup time.
Koin is specifically designed to handle B2B customers on Shopify Plus, allowing for store credit issuance at the company location level. Loyoly does not explicitly mention B2B support.
Loyoly heavily emphasizes UGC collection with its library of over 40 missions, making it the clear choice for merchants focused on marketing and social proof.
Koin's streamlined focus on store credit and cashback makes it a better choice for merchants seeking a straightforward way to reward customers with monetary value.
Both apps claim easy integration. Koin integrates with Shopify Flow, allowing for automated workflows. Loyoly emphasizes simple clicks for integration.
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