Growave: Loyalty & Wishlist and Shopney - Mobile App Builder, while both residing in the "Customer Loyalty" category on Shopify, serve vastly different purposes and cater to distinct merchant needs. Growave is a comprehensive retention and engagement platform focusing on building customer loyalty through features like loyalty programs, VIP tiers, referrals, reviews, and user-generated content. It aims to convert, retain, and grow customers by providing an all-in-one solution for brands seeking enterprise-level features without the complexity. Growave is designed to enhance the customer journey across various touchpoints, including website, checkout, POS, and mobile. Shopney, on the other hand, is a mobile app builder designed to convert a Shopify store into native iOS and Android mobile applications. Its core value proposition is enabling merchants to tap into the mobile commerce space, offering a faster, smoother shopping experience. The focus is on reducing marketing ad spend by leveraging push notifications and increasing retention through a dedicated mobile presence. Shopney's strengths lie in its ease of use – no coding or design skills are required – and its ability to integrate with existing Shopify apps to extend functionality into the mobile app environment.
1,193 reviews
684 reviews
Convert, retain, and grow using one platform: Loyalty, VIP Tiers, Referrals, Reviews & UGC, Wishlist
Turn your store into iOS & Android mobile apps. Generate more sales and decrease marketing ad spend.
| Rating | 4.8/5 | 5/5 |
Rating Growave: Loyalty & Wishlist4.8/5 Shopney ‑ Mobile App Builder5/5 | ||
| Reviews | 1193 | 684 |
Reviews Growave: Loyalty & Wishlist1193 Shopney ‑ Mobile App Builder684 | ||
| Core Functionality | All-in-one loyalty and retention platform | Mobile app builder |
Core Functionality Growave: Loyalty & WishlistAll-in-one loyalty and retention platform Shopney ‑ Mobile App BuilderMobile app builder | ||
| Target Merchant | DTC and B2B brands seeking loyalty programs and engagement tools | Shopify store owners looking to expand into mobile commerce |
Target Merchant Growave: Loyalty & WishlistDTC and B2B brands seeking loyalty programs and engagement tools Shopney ‑ Mobile App BuilderShopify store owners looking to expand into mobile commerce | ||
| Ease of Use | Claims enterprise features without complexity | No coding or design skills needed |
Ease of Use Growave: Loyalty & WishlistClaims enterprise features without complexity Shopney ‑ Mobile App BuilderNo coding or design skills needed | ||
| Value Proposition | Comprehensive customer retention and growth platform | Mobile app for increased sales and reduced ad spend |
Value Proposition Growave: Loyalty & WishlistComprehensive customer retention and growth platform Shopney ‑ Mobile App BuilderMobile app for increased sales and reduced ad spend | ||
| Checkout Customization | Supports checkout extensions (Shopify Plus) | Focus on app experience, but integrates with relevant apps |
Checkout Customization Growave: Loyalty & WishlistSupports checkout extensions (Shopify Plus) Shopney ‑ Mobile App BuilderFocus on app experience, but integrates with relevant apps | ||
| Key Features Highlight | Loyalty, referrals, reviews, UGC, VIP tiers | Push notifications, in-app live chat, theme options |
Key Features Highlight Growave: Loyalty & WishlistLoyalty, referrals, reviews, UGC, VIP tiers Shopney ‑ Mobile App BuilderPush notifications, in-app live chat, theme options | ||
If a merchant is looking for a comprehensive suite of tools to build customer loyalty programs, manage reviews, and leverage referrals across their entire online presence, including web, POS, and potentially headless implementations, Growave is likely the better choice, especially for larger stores and Shopify Plus users. It provides a more integrated loyalty and engagement platform. However, if the primary goal is to establish a mobile app presence quickly and easily, to improve the mobile shopping experience, reduce ad spend, and directly engage mobile users, Shopney is the stronger option due to its focus on mobile app creation and related features.
Shopney is likely easier to set up due to its "no coding needed" approach for building a mobile app. Growave, while aiming for simplicity, offers a wider range of features that might require more configuration and customization.
Growave is explicitly built for Shopify Plus and offers powerful checkout and account extensions, making it a stronger choice for larger, more complex stores with specific customization needs.
Both apps aim to increase repeat purchases, but through different methods. Growave focuses on loyalty programs and rewards, while Shopney leverages push notifications and a dedicated mobile app experience to encourage repeat visits and sales.
Shopney specifically highlights reducing marketing ad spend as a key benefit through the use of push notifications and a dedicated mobile app presence, potentially making it more effective for that goal.
Even with a strong website, Shopney can still provide value by offering a dedicated mobile experience that can improve conversion rates and customer retention on mobile devices. It allows targeted push notifications and a faster shopping experience for users preferring apps.
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store