Gatsby: Convert Your Followers vs SweepPea: Buy‑to‑Enter Sweepsfor Shopify (2026)

Gatsby: Convert Your Followers and SweepPea: Buy‑to‑Enter Sweeps both operate within the Shopify giveaways and contests app category, but cater to distinctly different marketing strategies. Gatsby focuses on leveraging social media engagement, specifically Instagram, to build email and SMS lists, automate ambassador programs, and drive conversions through user-generated content. It integrates with Klaviyo, Attentive, and loyalty platforms like Smile, LoyaltyLion, Yotpo and Stamped, suggesting a target audience of merchants already invested in these marketing and loyalty tools. SweepPea, on the other hand, centers on boosting sales and AOV (Average Order Value) by offering customers sweepstakes entries for every dollar spent. Its key selling point is its ease of use and automated legal compliance features. The crucial difference lies in their core mechanics and target marketing channels. Gatsby aims to create a holistic marketing ecosystem where social media interactions directly translate into subscriber growth, engagement, and loyalty program participation. It aims to cultivate deeper relationships with its customers. SweepPea prioritizes incentivizing purchases with the allure of winning a prize, which is a strategy geared towards increasing immediate sales and AOV. While both applications utilize the element of chance to motivate customers, Gatsby adopts a relationship-based, community-focused approach, while Sweeppea is more transactionally driven and seeks to improve conversion rates through incentive-based marketing.

Gatsby: Convert Your Followers and SweepPea: Buy‑to‑Enter Sweeps both operate within the Shopify giveaways and contests app category, but cater to distinctly different marketing strategies. Gatsby focuses on leveraging social media engagement, specifically Instagram, to build email and SMS lists, automate ambassador programs, and drive conversions through user-generated content. It integrates with Klaviyo, Attentive, and loyalty platforms like Smile, LoyaltyLion, Yotpo and Stamped, suggesting a target audience of merchants already invested in these marketing and loyalty tools. SweepPea, on the other hand, centers on boosting sales and AOV (Average Order Value) by offering customers sweepstakes entries for every dollar spent. Its key selling point is its ease of use and automated legal compliance features. The crucial difference lies in their core mechanics and target marketing channels. Gatsby aims to create a holistic marketing ecosystem where social media interactions directly translate into subscriber growth, engagement, and loyalty program participation. It aims to cultivate deeper relationships with its customers. SweepPea prioritizes incentivizing purchases with the allure of winning a prize, which is a strategy geared towards increasing immediate sales and AOV. While both applications utilize the element of chance to motivate customers, Gatsby adopts a relationship-based, community-focused approach, while Sweeppea is more transactionally driven and seeks to improve conversion rates through incentive-based marketing.