FormCRM AI Custom Form Builder vs Zigpoll Customer Surveysfor Shopify (2026)
FormCRM AI Custom Form Builder and Zigpoll Customer Surveys, while both operating in the 'Surveys' category on Shopify, cater to distinct needs. FormCRM focuses on creating versatile custom forms, ranging from simple contact forms to complex multi-step forms with features like file uploads, conditional logic, and integration with CRM and email marketing tools. Its AI form builder aims for rapid form creation. Zigpoll, on the other hand, specializes in targeted customer surveys deployed at various touchpoints like post-purchase, pre-purchase, and through email/SMS, emphasizing real-time feedback and insights through AI analytics. Zigpoll is deeply integrated with Shopify's ecosystem and marketing stack, focusing on optimizing customer experience and conversion rates. The main difference lies in the scope: FormCRM provides a generic form-building platform for diverse use-cases, while Zigpoll specializes in surveying and customer feedback.
At a Glance
FormCRM AI Custom Form Builder
7 reviews
Zigpoll Customer Surveys
417 reviews
Detailed Overview
FormCRM AI Custom Form Builder
Build any custom form with AI form builder, from a contact form to fully custom forms, in seconds
Key Features
- Build customer registration form, contact form, wholesale form & any custom form
- Create forms using a easy drag-and-drop interface with image/file uploads option
- Craft multistep forms with multilingual support and conditional logic
- Enable auto-response, admin notifications, submission limit and domain blocking
- Integrate with Shopify customers, Mailchimp, Klaviyo, HubSpot, Slack, Zoho etc.
Zigpoll Customer Surveys
Post-purchase, pre-purchase, NPS, on-site, email and sms surveys. Tap insights with AI analytics.
Key Features
- Advanced post-purchase surveys that get quality responses. No coding required.
- Customize and translate every detail. Localize for multiple languages.
- Abandoned checkout campaigns. Uncover common pain points and recover carts.
- Connect survey responses to your Shopify customer and order dashboards.
- Compatible with Shopify's Order Status and Thank You Page Checkout Extensions
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating FormCRM AI Custom Form Builder5/5 Zigpoll Customer Surveys5/5 | ||
| Reviews | 7 | 417 |
Reviews FormCRM AI Custom Form Builder7 Zigpoll Customer Surveys417 | ||
| Core Functionality | Custom Form Building (Contact, Registration, Wholesale, etc.) | Customer Surveys (Post-Purchase, Pre-Purchase, NPS) |
Core Functionality FormCRM AI Custom Form BuilderCustom Form Building (Contact, Registration, Wholesale, etc.) Zigpoll Customer SurveysCustomer Surveys (Post-Purchase, Pre-Purchase, NPS) | ||
| AI Focus | AI Form Builder | AI Analytics on Survey Responses |
AI Focus FormCRM AI Custom Form BuilderAI Form Builder Zigpoll Customer SurveysAI Analytics on Survey Responses | ||
| Integration Focus | CRM (HubSpot, Zoho), Email Marketing (Mailchimp, Klaviyo) | Shopify (Customer/Order Dashboards) & Marketing Stack |
Integration Focus FormCRM AI Custom Form BuilderCRM (HubSpot, Zoho), Email Marketing (Mailchimp, Klaviyo) Zigpoll Customer SurveysShopify (Customer/Order Dashboards) & Marketing Stack | ||
| Form Complexity | Supports multi-step forms with conditional logic and multilingual support | Focuses on short, targeted surveys |
Form Complexity FormCRM AI Custom Form BuilderSupports multi-step forms with conditional logic and multilingual support Zigpoll Customer SurveysFocuses on short, targeted surveys | ||
| Target Merchant | Merchants needing diverse form types for various purposes (lead generation, registrations, etc.) | Merchants seeking customer feedback to optimize CX, marketing, and conversion rates |
Target Merchant FormCRM AI Custom Form BuilderMerchants needing diverse form types for various purposes (lead generation, registrations, etc.) Zigpoll Customer SurveysMerchants seeking customer feedback to optimize CX, marketing, and conversion rates | ||
| Data Focus | Collecting data through customized forms | Collecting customer feedback data to uncover key insights |
Data Focus FormCRM AI Custom Form BuilderCollecting data through customized forms Zigpoll Customer SurveysCollecting customer feedback data to uncover key insights | ||
- Conversion Audit
- Speed Audit
- SEO Audit
Conversion Audit
Our Verdict
For merchants needing a flexible form builder for various purposes like lead generation, customer registration, or wholesale applications, FormCRM AI Custom Form Builder is the better option, particularly if they need advanced form features like file uploads and CRM integrations. However, its low number of reviews should be considered. Zigpoll Customer Surveys is the superior choice for merchants primarily focused on gathering customer feedback and insights to improve customer experience, reduce cart abandonment, and optimize marketing efforts. Its strong Shopify integration and focus on delivering targeted surveys at key customer touchpoints make it a powerful tool for understanding and acting upon customer needs.
Common Questions
Which app is better for creating a simple contact form?
Both apps can create contact forms, but FormCRM is likely more suited as its primary purpose is form creation. Zigpoll is more specialized for surveys.
Which app offers better integration with Shopify customer data?
Zigpoll offers better integration with Shopify customer and order dashboards, directly connecting survey responses to customer data.
Which app is better for understanding why customers abandon their carts?
Zigpoll, with its abandoned checkout campaign feature, is specifically designed to uncover pain points leading to cart abandonment.
Which app is easier to use for merchants with limited technical skills?
Both apps claim no-code setup, but Zigpoll's focus on surveys makes its user interface likely simpler for that specific task, whereas FormCRM's broad feature set might require a steeper learning curve.
Which app has a better track record based on user reviews?
Zigpoll has significantly more reviews (417) than FormCRM (7), suggesting a more established user base and potentially more confidence in its performance.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store