Form Builder by Arctic Grey and Section Star: Theme Sections, while both residing in the 'Page builder' category on Shopify, target significantly different needs for Shopify merchants in 2026. Form Builder by Arctic Grey focuses on enabling merchants to create custom forms such as contact forms, order forms, and surveys with a drag-and-drop interface requiring minimal coding. Its value proposition lies in empowering merchants to improve customer loyalty and drive business growth through tailored form creation. In contrast, Section Star: Theme Sections is designed to enhance the overall aesthetic and functionality of a Shopify store by providing pre-designed theme sections that can be easily customized. Section Star appeals to merchants seeking a professionally designed theme without incurring the cost of hiring freelancers. Its strength lies in offering ready-to-go sections like slideshows and countdown timers, enabling merchants to quickly elevate their store's design and potentially boost sales. The deep customization options allow for brand alignment, and the app's commitment to speed and quality metrics makes it a more compelling choice compared to Form Builder, which suffers from a very low number of reviews and a mediocre rating suggesting potential reliability issues.
3 reviews
76 reviews
Build custom forms with our easy-to-use Form Builder app.
Elevate your theme design using ready-to-go sections. Quickly customize to make it your own!
| Rating | 3.3/5 | 5/5 |
Rating Form Builder by Arctic Grey3.3/5 Section Star: Theme Sections5/5 | ||
| Reviews | 3 | 76 |
Reviews Form Builder by Arctic Grey3 Section Star: Theme Sections76 | ||
| Primary Function | Custom Form Creation | Pre-designed Theme Sections |
Primary Function Form Builder by Arctic GreyCustom Form Creation Section Star: Theme SectionsPre-designed Theme Sections | ||
| Target Merchant | Merchants needing custom forms, minimal coding experience | Merchants wanting a professionally designed theme quickly |
Target Merchant Form Builder by Arctic GreyMerchants needing custom forms, minimal coding experience Section Star: Theme SectionsMerchants wanting a professionally designed theme quickly | ||
| Ease of Use | Drag-and-drop interface, minimum coding required | No coding needed, select and publish sections |
Ease of Use Form Builder by Arctic GreyDrag-and-drop interface, minimum coding required Section Star: Theme SectionsNo coding needed, select and publish sections | ||
| Value Proposition | Improve customer loyalty and drive business growth via custom forms | Boost sales, captivate customers, transform your store design |
Value Proposition Form Builder by Arctic GreyImprove customer loyalty and drive business growth via custom forms Section Star: Theme SectionsBoost sales, captivate customers, transform your store design | ||
| Support | Not specified | Directly with the developer |
Support Form Builder by Arctic GreyNot specified Section Star: Theme SectionsDirectly with the developer | ||
| Coding Requirement | Minimum coding knowledge | No coding needed |
Coding Requirement Form Builder by Arctic GreyMinimum coding knowledge Section Star: Theme SectionsNo coding needed | ||
Section Star: Theme Sections is the stronger choice for most Shopify merchants in 2026 looking to quickly improve the look and feel of their store. The app's high rating, substantial number of reviews, and promise of beautiful, customizable sections with no coding required make it a more reliable and effective solution for aesthetic enhancements. The direct developer support is also a significant advantage.
Form Builder by Arctic Grey might be considered only by merchants with a very specific need for custom forms and who are comfortable taking a risk on an app with very few reviews and a lower rating. If custom forms are absolutely essential and a merchant is willing to potentially troubleshoot, it *could* be worth exploring, but alternative form-building apps with better reputations should be investigated first.
Section Star: Theme Sections is designed to be easier to use, requiring no coding. Form Builder by Arctic Grey requires 'minimum coding knowledge'.
Section Star: Theme Sections is specifically designed to improve store design by offering pre-designed theme sections.
Form Builder by Arctic Grey is tailored for creating custom forms like surveys and contact forms to gather customer information.
Section Star: Theme Sections explicitly states that you can talk directly with the developer for support, a key advantage.
Based on ratings and reviews, Section Star: Theme Sections appears to be the more reliable app, with a higher rating and a significantly greater number of reviews.
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store