Floatify: Social & CTA Buttons vs TrustKit: Trust Badges & Iconsfor Shopify (2026)
Floatify: Social & CTA Buttons and TrustKit: Trust Badges & Icons both aim to enhance the Shopify store experience, but target vastly different aspects. Floatify focuses on improving customer engagement and driving sales through readily accessible communication and call-to-action buttons, like WhatsApp live chat, phone call buttons, and social media links. The app aims to create immediate interaction opportunities, making it easier for customers to contact the store and complete purchases. In contrast, TrustKit centers around building customer trust and reducing cart abandonment by displaying trust badges and payment icons, such as SSL Secure and Satisfaction Guarantee seals. TrustKit addresses concerns about security and reliability, assuring shoppers that their transactions are safe and secure. Floatify appeals to merchants looking to boost sales through immediate customer interaction and convenient communication channels. TrustKit, on the other hand, appeals to merchants looking to build trust and credibility to improve conversions. The apps share the “Badges and icons” category, which highlights the overlap, but their core functions and impact on the customer journey are distinct, highlighting which aspect of the customer journey they prioritize.
At a Glance
Floatify: Social & CTA Buttons
68 reviews
TrustKit: Trust Badges & Icons
1 reviews
Detailed Overview
Floatify: Social & CTA Buttons
Floating buttons: Phone, Chat, SMS, Whatsapp live chat. 1 click for better experience on your store!
Key Features
- Easily customize button, group buttons, optimize button display on all devices
- Various types of buttons: call button, add to cart button, social button...
- Offer an eye-catching designed button: Attract clients to reach and place orders
- WhatsApp live chat: enhanced satisfaction and increased sales
- Simple and easy to install, with no coding, 1 minute to go live.
TrustKit: Trust Badges & Icons
Add customizable trust badges and icons to your store to help build customer confidence and trust
Key Features
- Easily add trust badges & icons anywhere in your store.
- No-code customization for design flexibility.
- Access a variety of trust badges and icons .
- Responsive design for optimal mobile display.
- Simple integration for all Shopify stores.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Floatify: Social & CTA Buttons5/5 TrustKit: Trust Badges & Icons5/5 | ||
| Reviews | 68 | 1 |
Reviews Floatify: Social & CTA Buttons68 TrustKit: Trust Badges & Icons1 | ||
| Primary Function | Customer Engagement & Sales | Trust Building & Cart Abandonment Reduction |
Primary Function Floatify: Social & CTA ButtonsCustomer Engagement & Sales TrustKit: Trust Badges & IconsTrust Building & Cart Abandonment Reduction | ||
| Key Feature 1 | WhatsApp Live Chat | Trust Badges (SSL Secure, etc.) |
Key Feature 1 Floatify: Social & CTA ButtonsWhatsApp Live Chat TrustKit: Trust Badges & IconsTrust Badges (SSL Secure, etc.) | ||
| Key Feature 2 | Call Button | Payment Icons |
Key Feature 2 Floatify: Social & CTA ButtonsCall Button TrustKit: Trust Badges & IconsPayment Icons | ||
| Target Merchant | Those prioritizing immediate communication and sales | Those prioritizing security & trust perception |
Target Merchant Floatify: Social & CTA ButtonsThose prioritizing immediate communication and sales TrustKit: Trust Badges & IconsThose prioritizing security & trust perception | ||
| Ease of Use | Simple, no coding, 1 minute live | No-code customization |
Ease of Use Floatify: Social & CTA ButtonsSimple, no coding, 1 minute live TrustKit: Trust Badges & IconsNo-code customization | ||
| Value Proposition | Increased customer contact & sales | Increased customer confidence & conversion rate |
Value Proposition Floatify: Social & CTA ButtonsIncreased customer contact & sales TrustKit: Trust Badges & IconsIncreased customer confidence & conversion rate | ||
Our Verdict
For merchants seeking to immediately boost sales through easier customer communication and engagement, Floatify: Social & CTA Buttons appears to be the better choice. Its focus on providing readily available communication channels such as WhatsApp live chat and call buttons allows for direct interaction with customers, potentially leading to increased sales. However, it is important to note the risk that these immediate features may feel intrusive to some customers.
TrustKit: Trust Badges & Icons is more suitable for merchants who want to build long-term customer trust and reduce cart abandonment by addressing security concerns. The use of trust badges and payment icons assures customers that their transactions are secure, fostering confidence and encouraging them to complete their purchases. The negligible review count suggests caution. A merchant may choose to install Floatify first, followed by TrustKit later, but if only one app could be implemented, the better choice depends on whether the merchant is trying to immediately drive sales or build long-term relationships with cautious customers.
Common Questions
Which app is easier to set up?
Both apps claim to be simple and easy to install without coding. Floatify boasts a 1-minute setup, while TrustKit highlights no-code customization, suggesting similar ease of use.
Which app is better for mobile users?
Floatify claims optimized button display on all devices, and TrustKit touts a responsive design for mobile, indicating both apps prioritize mobile-friendliness.
Which app is better for a new Shopify store?
For a new store, building trust is paramount. TrustKit's trust badges may be more crucial initially to overcome customer hesitations. Once the store is established, Floatify can be added to improve customer engagement.
Does either app offer A/B testing?
Neither app description mentions A/B testing capabilities. Further research beyond the provided data would be needed to determine if A/B testing is supported.
Which app addresses international sales considerations?
The 'Whatsapp live chat' feature in Floatify and 'Payment Icons' are both potentially beneficial internationally, since these are recognizable around the world. TrustKit's SSL secure badge and similar icons would also have widespread appeal.
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