Floatify: Social & CTA Buttons vs Smart Product Filter & Searchfor Shopify (2026)
Floatify: Social & CTA Buttons and Smart Product Filter & Search, while both categorized under 'Search and Navigation' on Shopify, cater to fundamentally different needs and target different merchant types. Floatify aims to enhance the immediate user experience and drive direct interaction through easily accessible call-to-action buttons and social links. It emphasizes ease of use and quick setup, making it attractive to merchants prioritizing immediate customer engagement and simplified mobile-first shopping. Smart Product Filter & Search, on the other hand, focuses on optimizing the product discovery process. It offers advanced filtering and search capabilities powered by AI, allowing customers to refine their search based on various criteria like price, size, color, and even metafields. This app is tailored towards merchants with large and complex product catalogs who want to improve product findability and conversion rates through an enhanced search and filtering experience. While both contribute to improved navigation, their approaches and ultimate goals differ significantly.
At a Glance
Floatify: Social & CTA Buttons
68 reviews
Smart Product Filter & Search
1,818 reviews
Detailed Overview
Floatify: Social & CTA Buttons
Floating buttons: Phone, Chat, SMS, Whatsapp live chat. 1 click for better experience on your store!
Key Features
- Easily customize button, group buttons, optimize button display on all devices
- Various types of buttons: call button, add to cart button, social button...
- Offer an eye-catching designed button: Attract clients to reach and place orders
- WhatsApp live chat: enhanced satisfaction and increased sales
- Simple and easy to install, with no coding, 1 minute to go live.
Smart Product Filter & Search
Help shoppers find what they mean with AI-powered search, smart filters, and instant results
Key Features
- Smart filter app to custom filter for different collection filter, category.
- Unlimited filter menu by tag, sale %, review, metafields, variants filter...
- AI-powered search and discovery solution. Year Make Model search
- AI semantic search, Full-text search, Auto-suggestion, Search Redirects etc.
- 9 Product recommendation types. Analytics with filter & search behavior report.
Feature Comparison
| Rating | 5/5 | 4.9/5 |
Rating Floatify: Social & CTA Buttons5/5 Smart Product Filter & Search4.9/5 | ||
| Reviews | 68 | 1818 |
Reviews Floatify: Social & CTA Buttons68 Smart Product Filter & Search1818 | ||
| Core Functionality | Floating Social & CTA Buttons | Product Filtering and AI-Powered Search |
Core Functionality Floatify: Social & CTA ButtonsFloating Social & CTA Buttons Smart Product Filter & SearchProduct Filtering and AI-Powered Search | ||
| Target Merchant | Merchants focused on direct customer engagement and simplified navigation | Merchants with large catalogs needing advanced search & filter capabilities |
Target Merchant Floatify: Social & CTA ButtonsMerchants focused on direct customer engagement and simplified navigation Smart Product Filter & SearchMerchants with large catalogs needing advanced search & filter capabilities | ||
| Ease of Use | Simple, 1-minute setup, no coding required | Easy to install, requires customization |
Ease of Use Floatify: Social & CTA ButtonsSimple, 1-minute setup, no coding required Smart Product Filter & SearchEasy to install, requires customization | ||
| Key Feature Highlight | WhatsApp Live Chat & Customizable Buttons | AI-Powered Search & Unlimited Filter Menu |
Key Feature Highlight Floatify: Social & CTA ButtonsWhatsApp Live Chat & Customizable Buttons Smart Product Filter & SearchAI-Powered Search & Unlimited Filter Menu | ||
| Primary Goal | Increase immediate customer interaction & sales | Improve product discoverability and conversion rates |
Primary Goal Floatify: Social & CTA ButtonsIncrease immediate customer interaction & sales Smart Product Filter & SearchImprove product discoverability and conversion rates | ||
| Customer Support Focus | Direct contact through chat/call | Enhanced product discovery experience |
Customer Support Focus Floatify: Social & CTA ButtonsDirect contact through chat/call Smart Product Filter & SearchEnhanced product discovery experience | ||
Our Verdict
For merchants seeking a quick and easy way to enhance customer engagement and provide direct contact options like WhatsApp chat, Floatify: Social & CTA Buttons is the clear choice. Its simplicity and focus on immediate interaction make it ideal for smaller stores or those prioritizing mobile-first customer experiences.
However, if the primary goal is to improve product discoverability and handle a large, diverse product catalog, Smart Product Filter & Search is the superior solution. The AI-powered search and extensive filtering options provide a more robust and scalable approach to product navigation, ultimately leading to higher conversion rates for stores with complex product offerings.
Common Questions
Which app is easier to set up?
Floatify: Social & CTA Buttons boasts a 1-minute setup with no coding required, making it significantly easier to implement than Smart Product Filter & Search, which, while easy to install, requires customization.
Which app is better for improving mobile user experience?
Floatify is more focused on improving mobile experience with its floating buttons designed for easy access on mobile devices. Smart Product Filter & Search can improve mobile usability, but it is not its primary goal.
Which app is more suitable for stores with a large number of products?
Smart Product Filter & Search is designed for stores with large product catalogs, offering advanced filtering and search capabilities to help customers find specific items.
Does Floatify offer any search capabilities?
No, Floatify focuses on providing direct contact options and social sharing buttons; it does not offer product search functionality. That is the domain of Smart Product Filter & Search.
Which app offers analytics to track customer behavior?
Smart Product Filter & Search provides analytics related to filter and search behavior, allowing merchants to understand how customers are finding products. Floatify does not mention analytics.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store