FeedFix | Custom XML Feeds vs SyncWith Google Sheets, Lookerfor Shopify (2026)
FeedFix | Custom XML Feeds and SyncWith Google Sheets, Looker address different needs within the Shopify ecosystem. FeedFix focuses on expanding a merchant's reach by automating and customizing product feeds for various online marketplaces and advertising platforms like Google, Meta, and others. It offers multi-language, multi-market, and multi-currency support, making it ideal for international sellers or those looking to diversify their sales channels. Key features include effortless feed export and import, marketplace templates, and data customization. SyncWith Google Sheets, Looker, on the other hand, centers around data analysis and reporting. It exports Shopify data to Google Sheets and Looker Studio, allowing merchants to create custom reports for sales, inventory, marketing ROI, and discount code usage. Its strength lies in providing accessible analytics and automating data updates, mitigating the manual data entry associated with spreadsheets. This is beneficial for merchants seeking deeper insights into their business performance and marketing effectiveness.
At a Glance
FeedFix | Custom XML Feeds
80 reviews
SyncWith Google Sheets, Looker
11 reviews
Detailed Overview
FeedFix | Custom XML Feeds
Create & manage feeds: Export to Google, Meta, use Markets to create or import into your shop!
Key Features
- Export & import product feeds effortlessly to grow on every sales channel!
- Simplify feed creation with marketplace templates and flexible custom options!
- Personalize imported products with powerful data filtering & customization!
- Export feeds with multi-currency, multi-language, and multi-market support!
- Keep control with manual sync for export and import feeds whenever needed!
SyncWith Google Sheets, Looker
Sales, inventory, order export, data, analytics, custom reports in Google Sheets & Looker Studio
Key Features
- Build marketing reports, report on sales by day, store or product & more
- Export discount code usage data for marketing analysis
- Track inventory and forecast when to restock popular items
- Track ROI of ad spend by correlating UTM tags against Shopify order volume
- Report on marketing efforts and track ROAS from Facebook (Meta) & Google Ads
Feature Comparison
| Rating | 5/5 | 4.2/5 |
Rating FeedFix | Custom XML Feeds5/5 SyncWith Google Sheets, Looker4.2/5 | ||
| Reviews | 80 | 11 |
Reviews FeedFix | Custom XML Feeds80 SyncWith Google Sheets, Looker11 | ||
| Primary Function | Product Feed Management | Data Export & Reporting |
Primary Function FeedFix | Custom XML FeedsProduct Feed Management SyncWith Google Sheets, LookerData Export & Reporting | ||
| Target Marketplaces/Platforms | Google, Meta, Akakce, Cimri, etc. | Google Sheets, Looker Studio |
Target Marketplaces/Platforms FeedFix | Custom XML FeedsGoogle, Meta, Akakce, Cimri, etc. SyncWith Google Sheets, LookerGoogle Sheets, Looker Studio | ||
| Key Benefit | Expand reach & sales channels | Data-driven decision making |
Key Benefit FeedFix | Custom XML FeedsExpand reach & sales channels SyncWith Google Sheets, LookerData-driven decision making | ||
| Ease of Use (assumed, based on feature set) | Potentially complex due to customization options | Potentially simpler for those familiar with spreadsheets |
Ease of Use (assumed, based on feature set) FeedFix | Custom XML FeedsPotentially complex due to customization options SyncWith Google Sheets, LookerPotentially simpler for those familiar with spreadsheets | ||
| Value Proposition | Increased sales through broader marketplace presence | Improved efficiency and insights through data analysis |
Value Proposition FeedFix | Custom XML FeedsIncreased sales through broader marketplace presence SyncWith Google Sheets, LookerImproved efficiency and insights through data analysis | ||
| Multi-Currency Support | Yes | Potentially via Google Sheets functions, not built-in |
Multi-Currency Support FeedFix | Custom XML FeedsYes SyncWith Google Sheets, LookerPotentially via Google Sheets functions, not built-in | ||
Our Verdict
For merchants prioritizing expansion into multiple online marketplaces and requiring precise control over their product data feeds, FeedFix | Custom XML Feeds is the superior choice. Its feature set is specifically designed for maximizing product visibility and streamlining the feed management process across numerous platforms.
However, for merchants focused on gaining deeper insights into their existing sales data, marketing performance, and inventory management, SyncWith Google Sheets, Looker provides a more compelling solution. It leverages the familiar environment of Google Sheets to unlock actionable analytics and automate reporting, potentially requiring some familiarity with spreadsheet software.
Common Questions
Which app is better for selling internationally?
FeedFix is better for international sales due to its built-in multi-language, multi-market, and multi-currency support for product feeds.
Which app helps with ad campaign optimization?
SyncWith Google Sheets, Looker allows you to track ROI of ad spend by correlating UTM tags with order volume, which aids in ad campaign optimization. FeedFix doesn't directly offer this feature, though accurate product feeds certainly help overall ad performance.
Can I use both apps together?
Yes, you can use both apps together. FeedFix can handle product feed distribution, while SyncWith Google Sheets, Looker can analyze sales data generated from those channels.
Is it easier to export data to Google Sheets or manage product feeds with FeedFix?
Exporting data to Google Sheets should be relatively simple with SyncWith. Managing product feeds in FeedFix may be more complex due to the many options for customization and platform-specific requirements.
Which app is cheaper?
Pricing data is not provided, so it's impossible to determine which app is cheaper. Merchants should compare pricing plans based on their specific needs and usage volume.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store