Fairing Post Purchase Surveys and Gojiberry Survey & Feedback are both Shopify apps designed to help merchants gather valuable customer insights through surveys. Fairing focuses primarily on post-purchase surveys, emphasizing attribution tracking and lifetime value (LTV) analysis, while Gojiberry offers a broader approach, incorporating both pre-purchase and post-purchase surveys with a focus on ease of use and flexible delivery methods. Fairing appears to be targeted towards larger merchants or those with more complex analytics needs, demonstrated by its Shopify Plus certification and LTV analytics. Gojiberry, conversely, seems geared toward merchants seeking a quick and accessible solution for various feedback types using multiple channels.
188 reviews
28 reviews
Post-purchase surveys that boost revenue—track attribution, LTV, NPS, and more.
Scale ads & marketing with pre-purchase & post-purchase surveys for emails, product inserts, & SNS.
| Rating | 4.9/5 | 5/5 |
Rating Fairing Post Purchase Surveys4.9/5 Gojiberry Survey & Feedback5/5 | ||
| Reviews | 188 | 28 |
Reviews Fairing Post Purchase Surveys188 Gojiberry Survey & Feedback28 | ||
| Survey Timing | Post-Purchase | Pre & Post-Purchase |
Survey Timing Fairing Post Purchase SurveysPost-Purchase Gojiberry Survey & FeedbackPre & Post-Purchase | ||
| Key Focus | Attribution, LTV, NPS | Ease of Use, Survey Delivery Flexibility |
Key Focus Fairing Post Purchase SurveysAttribution, LTV, NPS Gojiberry Survey & FeedbackEase of Use, Survey Delivery Flexibility | ||
| Integrations | Extensive (Klaviyo, Google Sheets, 22+) | Shopify Extensibility |
Integrations Fairing Post Purchase SurveysExtensive (Klaviyo, Google Sheets, 22+) Gojiberry Survey & FeedbackShopify Extensibility | ||
| Customization | Smart Targeting, Translations | Full Customization (brand, language, images, coupons) |
Customization Fairing Post Purchase SurveysSmart Targeting, Translations Gojiberry Survey & FeedbackFull Customization (brand, language, images, coupons) | ||
| Analytics | LTV Analytics, AI Insights | Dashboard, CSV Download |
Analytics Fairing Post Purchase SurveysLTV Analytics, AI Insights Gojiberry Survey & FeedbackDashboard, CSV Download | ||
| Target Merchant | Larger Merchants, Plus Certified | All Merchants, Emphasis on quick setup |
Target Merchant Fairing Post Purchase SurveysLarger Merchants, Plus Certified Gojiberry Survey & FeedbackAll Merchants, Emphasis on quick setup | ||
For Shopify Plus merchants or those prioritizing in-depth attribution tracking and LTV analysis, Fairing Post Purchase Surveys is the stronger choice due to its LTV analytics, AI insights, and Shopify Plus certification. Its extensive integrations also provide a more robust ecosystem. Gojiberry Survey & Feedback is better suited for merchants of all sizes who need a quick and easy way to deploy both pre-purchase and post-purchase surveys using various channels, including email, product inserts, and SNS. Its focus on ease of use and customizable survey logic makes it a good option for those seeking a more flexible and accessible feedback solution.
Gojiberry emphasizes its 1-minute, no-code setup, suggesting it is easier to configure initially than Fairing. Fairing, with its more comprehensive feature set, likely requires more setup and configuration time.
Fairing explicitly highlights its LTV Analytics feature, making it the better choice for merchants looking to connect survey responses to customer lifetime value insights.
Gojiberry mentions the ability to send surveys via link/QR code on product inserts, while Fairing does not. Therefore, Gojiberry is better suited for this use case.
Fairing lists numerous integrations, including Klaviyo and Google Sheets, suggesting a more comprehensive integration ecosystem than Gojiberry, which focuses on Shopify Extensibility.
Gojiberry offers the ability to display pre-purchase survey pop-ups, which Fairing does not, making it the better choice for gathering pre-purchase feedback.
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