EZ Exporter ‑ Data Exports vs Littledata ‑ Google Analyticsfor Shopify (2026)
EZ Exporter - Data Exports and Littledata - Google Analytics, while both possessing a perfect 5/5 rating, cater to vastly different needs within the Shopify ecosystem. EZ Exporter focuses on customizable and automated data extraction, empowering merchants to export a wide range of store data (orders, products, customers, etc.) to various formats and destinations. This app targets merchants seeking granular control over their data and the ability to generate custom reports for internal analysis or integration with external systems. Littledata - Google Analytics, on the other hand, concentrates on improving the accuracy and reliability of Google Analytics data. It aims to provide merchants with trustworthy insights into their sales and marketing performance, particularly by ensuring accurate tracking of recurring orders, upsells, and sales from various channels. This app is designed for merchants who rely on Google Analytics for decision-making and want a hassle-free solution to overcome common tracking inaccuracies often encountered with standard Shopify setups. Littledata removes the need for manual Google Tag Manager configuration, offering a simpler out-of-the-box experience.
At a Glance
EZ Exporter ‑ Data Exports
96 reviews
Littledata ‑ Google Analytics
5 reviews
Detailed Overview
EZ Exporter ‑ Data Exports
Customize and automate data exports. Export orders, products, & more to a custom CSV/Excel file.
Key Features
- Create multiple templates for your 3PL, ERP, product feeds, & other use cases.
- Schedule automated exports to email, FTP, SFTP, Dropbox, Google Sheets, & more.
- Use Calculated Fields (Python) to manipulate the data automatically on export.
- Advanced Custom Filters for complex filtering logic.
- Use ShopifyQL to export Analytics reports.
Littledata ‑ Google Analytics
Fix your Google Analytics reporting in minutes. Then grow revenue by analyzing which campaigns work.
Key Features
- Accurate server-side tracking for all Shopify orders into Google Analytics
- See the whole customer journey in GA4 and connect every customer touchpoint
- Attribution Boost: see more revenue matched to marketing channels in GA4
- Quick setup: complete GA4 conversion tracking with no code or maintenance
- Gain real-time insights to optimize ad performance and drive store growth
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating EZ Exporter ‑ Data Exports5/5 Littledata ‑ Google Analytics5/5 | ||
| Reviews | 96 | 5 |
Reviews EZ Exporter ‑ Data Exports96 Littledata ‑ Google Analytics5 | ||
| Primary Function | Data Export & Reporting Customization | Google Analytics Data Accuracy |
Primary Function EZ Exporter ‑ Data ExportsData Export & Reporting Customization Littledata ‑ Google AnalyticsGoogle Analytics Data Accuracy | ||
| Target User | Merchants needing custom data exports and integrations | Merchants reliant on Google Analytics data |
Target User EZ Exporter ‑ Data ExportsMerchants needing custom data exports and integrations Littledata ‑ Google AnalyticsMerchants reliant on Google Analytics data | ||
| Ease of Setup | Potentially complex due to customization options | Very easy, automated setup |
Ease of Setup EZ Exporter ‑ Data ExportsPotentially complex due to customization options Littledata ‑ Google AnalyticsVery easy, automated setup | ||
| Key Feature | Calculated Fields (Python) for data manipulation | Server-side tracking for accurate data |
Key Feature EZ Exporter ‑ Data ExportsCalculated Fields (Python) for data manipulation Littledata ‑ Google AnalyticsServer-side tracking for accurate data | ||
| Data Sources | Orders, Products, Customers, Metafields, Analytics data | Shopify Orders, Upsells, POS data, external channels |
Data Sources EZ Exporter ‑ Data ExportsOrders, Products, Customers, Metafields, Analytics data Littledata ‑ Google AnalyticsShopify Orders, Upsells, POS data, external channels | ||
| Integrations | Email, FTP, SFTP, Google Sheets, Dropbox, Airtable, Amazon S3 | Google Analytics (GA4) |
Integrations EZ Exporter ‑ Data ExportsEmail, FTP, SFTP, Google Sheets, Dropbox, Airtable, Amazon S3 Littledata ‑ Google AnalyticsGoogle Analytics (GA4) | ||
| Analytics Focus | Exports Analytics reports using ShopifyQL | Provides real-time insights in GA4 |
Analytics Focus EZ Exporter ‑ Data ExportsExports Analytics reports using ShopifyQL Littledata ‑ Google AnalyticsProvides real-time insights in GA4 | ||
Our Verdict
The choice between EZ Exporter and Littledata depends heavily on the merchant's priorities. If a merchant needs to extract specific data points, create custom reports, and integrate with external systems like 3PL providers or ERPs, EZ Exporter is the clear winner. The ability to customize exports using Python and schedule automated deliveries makes it a powerful tool for data management.
However, if a merchant's primary concern is ensuring the accuracy of their Google Analytics data and optimizing their marketing campaigns based on those insights, Littledata is the better choice. Its server-side tracking and automated setup provide a reliable foundation for informed decision-making, particularly for stores with recurring revenue or sales across multiple channels. The ease of use makes it accessible to merchants of all technical skill levels.
Common Questions
Which app is easier to set up?
Littledata is significantly easier to set up, with an automated process that takes only a few minutes. EZ Exporter requires more configuration due to the extensive customization options.
Can I use both apps at the same time?
Yes, the apps serve different purposes and can be used concurrently. EZ Exporter can provide raw data for analysis, while Littledata ensures the accuracy of the data being analyzed within Google Analytics.
Which app is better for a subscription-based business?
Littledata is likely more beneficial for a subscription-based business, as it accurately tracks recurring orders in Google Analytics, providing a more complete picture of customer lifetime value.
Which app provides more detailed customer data?
EZ Exporter allows you to export detailed customer data, including metafields and other custom properties. However, Littledata provides a view of the customer journey inside Google Analytics. They provide different views.
What if I want to export Shopify Analytics data, not just transaction data?
EZ Exporter enables the usage of ShopifyQL to export Analytics Reports, offering more data extraction flexibility in this area.
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