ESTS Shop By Brand vs Floatify: Social & CTA Buttonsfor Shopify (2026)
ESTS Shop By Brand and Floatify: Social & CTA Buttons, while both appearing in the 'Search and Navigation' category on Shopify, serve fundamentally different purposes. ESTS Shop By Brand aims to improve product discovery by enabling customers to easily browse by brand. This app focuses on enhancing the shopping experience for customers who have brand preferences or are looking for specific brands within a store's product catalog. In contrast, Floatify: Social & CTA Buttons focuses on improving store engagement and sales conversion by providing easily accessible communication and call-to-action buttons. This app aims to enhance customer interaction, facilitate communication, and drive purchases through user-friendly buttons. The primary difference lies in their objectives. ESTS Shop By Brand focuses on organizing and presenting products by brand to facilitate brand-based shopping. Floatify, on the other hand, focuses on providing immediate communication channels and call-to-action buttons to increase sales and customer engagement. One is a product discovery tool, the other a conversion optimization tool. Both could improve the customer experience, but in very different ways. Crucially, ESTS Shop By Brand has no reviews while Floatify has a perfect 5-star rating and 68 reviews, making its claims much more substantiated.
At a Glance
ESTS Shop By Brand
0 reviews
Floatify: Social & CTA Buttons
68 reviews
Detailed Overview
ESTS Shop By Brand
The "ESTS Shop By Brand" app allows your customers to explore products by their favorite brand.
Key Features
- A categorized list of brands to make it easy for users to explore.
- A comprehensive display of all products under each brand.
- Support multiple layouts to enhance user experience of brand page.
Floatify: Social & CTA Buttons
Floating buttons: Phone, Chat, SMS, Whatsapp live chat. 1 click for better experience on your store!
Key Features
- Easily customize button, group buttons, optimize button display on all devices
- Various types of buttons: call button, add to cart button, social button...
- Offer an eye-catching designed button: Attract clients to reach and place orders
- WhatsApp live chat: enhanced satisfaction and increased sales
- Simple and easy to install, with no coding, 1 minute to go live.
Feature Comparison
| Rating | 0/5 | 5/5 |
Rating ESTS Shop By Brand0/5 Floatify: Social & CTA Buttons5/5 | ||
| Reviews | 0 | 68 |
Reviews ESTS Shop By Brand0 Floatify: Social & CTA Buttons68 | ||
| Primary Function | Brand-based product discovery | Communication & Conversion Optimization |
Primary Function ESTS Shop By BrandBrand-based product discovery Floatify: Social & CTA ButtonsCommunication & Conversion Optimization | ||
| Key Feature 1 | Categorized brand list | WhatsApp live chat |
Key Feature 1 ESTS Shop By BrandCategorized brand list Floatify: Social & CTA ButtonsWhatsApp live chat | ||
| Key Feature 2 | Comprehensive brand product display | Customizable floating buttons |
Key Feature 2 ESTS Shop By BrandComprehensive brand product display Floatify: Social & CTA ButtonsCustomizable floating buttons | ||
| Target Merchant | Stores with strong brand focus | Stores needing improved customer engagement & sales |
Target Merchant ESTS Shop By BrandStores with strong brand focus Floatify: Social & CTA ButtonsStores needing improved customer engagement & sales | ||
| Ease of Use (implied) | Not specified | Simple, no-code installation |
Ease of Use (implied) ESTS Shop By BrandNot specified Floatify: Social & CTA ButtonsSimple, no-code installation | ||
| Value Proposition | Enhance brand-focused shopping experience | Increase sales through easy communication |
Value Proposition ESTS Shop By BrandEnhance brand-focused shopping experience Floatify: Social & CTA ButtonsIncrease sales through easy communication | ||
Our Verdict
For merchants seeking to improve the browsing experience of their customers who are loyal to specific brands, ESTS Shop By Brand *could* be an option, *in theory*. However, the complete absence of reviews and a 0/5 rating should raise significant concerns. Merchants in this situation should look for competing apps with a stronger track record.
Floatify: Social & CTA Buttons is a much safer bet for merchants focused on increasing customer engagement, providing immediate communication channels (like WhatsApp), and improving conversion rates. Its high rating and substantial number of reviews suggest it delivers on its promises of easy installation and improved customer experience. Merchants aiming to drive more sales through convenient call-to-action buttons will find Floatify the more suitable option.
Common Questions
Which app is easier to install?
Floatify explicitly states a simple, no-code installation in 1 minute. ESTS Shop By Brand doesn't mention installation, implying it may be more complex or that the developers haven't prioritized ease of setup.
Which app will directly increase sales?
Floatify aims to directly increase sales through features like WhatsApp live chat, a call button and an add to cart button. ESTS Shop By Brand's impact on sales is indirect; it enhances product discovery which *could* lead to increased sales.
Which app is best for stores with numerous brands?
ESTS Shop By Brand is designed specifically for stores that carry multiple brands and want to provide a dedicated brand browsing experience. Floatify is brand agnostic.
What should I consider before installing ESTS Shop By Brand?
The absence of reviews and a 0/5 rating are red flags. Thoroughly research the developer and consider contacting them directly with questions before installing. Look for alternative apps with established user feedback.
Does either app provide analytics?
Neither app description mentions analytics capabilities. Further research or direct contact with the developers would be needed to determine if either app tracks usage data.
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