EG Auto Add to Cart Free Gift and Steppun Discount both operate within the Discounts category on Shopify, but they target distinctly different promotional strategies. EG Auto Add to Cart focuses on boosting sales through free gifts and BOGO-style offers, aiming to increase average order value. Its strength lies in its ease of use and powerful automation, allowing merchants to automatically add free gifts or upsells to the cart based on various rules. This app is ideal for merchants looking for hands-off upsell and cross-sell opportunities. Steppun Discount, on the other hand, prioritizes controlling discount margins and preventing profit erosion by enabling merchants to limit discounts based on quantity or total amount. This app provides targeted, strategically deployed sales.
762 reviews
23 reviews
EasyGift: Free gift with purchase app for auto add to cart automatic gift, BOGO & Buy X Get Y offer
Limit discounts by quantity or amount to drive results without hurting your profit margins.
| Rating | 5/5 | 4.9/5 |
Rating EG Auto Add to Cart Free Gift5/5 Steppun Discount4.9/5 | ||
| Reviews | 762 | 23 |
Reviews EG Auto Add to Cart Free Gift762 Steppun Discount23 | ||
| Primary Function | Automatic Free Gifts/BOGO | Discount Limits & Targeting |
Primary Function EG Auto Add to Cart Free GiftAutomatic Free Gifts/BOGO Steppun DiscountDiscount Limits & Targeting | ||
| Target Merchant | High-volume sellers aiming to boost AOV | Merchants focused on profit margin control |
Target Merchant EG Auto Add to Cart Free GiftHigh-volume sellers aiming to boost AOV Steppun DiscountMerchants focused on profit margin control | ||
| Ease of Use | Super simple UI | Intuitive dashboard |
Ease of Use EG Auto Add to Cart Free GiftSuper simple UI Steppun DiscountIntuitive dashboard | ||
| Value Proposition | Increase sales with automated upsells and free gifts | Maintain profitability with controlled discounts |
Value Proposition EG Auto Add to Cart Free GiftIncrease sales with automated upsells and free gifts Steppun DiscountMaintain profitability with controlled discounts | ||
| Offer Type | Buy X Get Y, free gifts triggered by products or cart total | Percentage or fixed amount discounts limited by quantity/amount |
Offer Type EG Auto Add to Cart Free GiftBuy X Get Y, free gifts triggered by products or cart total Steppun DiscountPercentage or fixed amount discounts limited by quantity/amount | ||
| Discount Trigger | Cart total, specific products | Product, customer tag, or schedule |
Discount Trigger EG Auto Add to Cart Free GiftCart total, specific products Steppun DiscountProduct, customer tag, or schedule | ||
For merchants primarily focused on growing their average order value and leveraging free gift promotions to incentivize purchases, EG Auto Add to Cart Free Gift is the clear choice. Its automation and focus on BOGO and similar offers make it ideal for those seeking a hands-off approach to upselling. However, if profitability and margin control are paramount, and the merchant needs fine-grained control over the application of discounts, Steppun Discount is better suited. Steppun's ability to limit discounts by quantity or amount ensures that promotions don't erode profit margins, making it perfect for businesses that require strict financial oversight. If a store wants to offer Buy X Get Y sales, EG Auto Add to Cart Free Gift is the best option, since Steppun doesn't offer this functionality.
Based on the descriptions, EG Auto Add to Cart Free Gift appears to prioritize ease of use with its 'super simple UI,' suggesting a potentially quicker setup process compared to Steppun Discount, although Steppun boasts an 'intuitive dashboard'.
Yes, both apps offer scheduling functionality. EG Auto Add to Cart Free Gift allows scheduling for BOGO and Buy X Get Y offers, while Steppun Discount allows scheduling of discount offers with start and end dates.
Steppun Discount is specifically designed for managing profit margins by allowing merchants to limit discounts based on quantity or total amount. EG Auto Add to Cart Free Gift focuses on increasing sales volume rather than direct margin control.
EG Auto Add to Cart Free Gift has significantly more social proof with a 5/5 rating based on 762 reviews, compared to Steppun Discount's 4.9/5 rating based on only 23 reviews. This suggests a higher level of overall user satisfaction and reliability, although both apps are rated highly.
Yes, technically. It is possible to use both apps, but you need to be careful and test thoroughly. For example, using EG Auto Add to Cart Free Gift to give a free item based on purchase and then using Steppun to limit the overall discount. However, it is important to ensure the rules don't conflict or negatively impact the customer experience.
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