EG Auto Add to Cart Free Gift vs Enlistly Affiliate, Influencerfor Shopify (2026)
EG Auto Add to Cart Free Gift and Enlistly Affiliate, Influencer are both highly-rated Shopify apps (5/5), but they cater to very different needs. EG Auto Add to Cart Free Gift focuses on on-site conversion and average order value (AOV) boosting through automated free gifts, BOGO offers, and Buy X Get Y promotions. Its core strength lies in its ability to incentivize purchases directly within the customer's shopping cart. Conversely, Enlistly Affiliate, Influencer centers on off-site customer acquisition and brand awareness through affiliate, influencer, and referral marketing programs. The primary difference lies in their focus: EG Auto Add to Cart Free Gift is geared towards optimizing the existing customer journey on the Shopify store, while Enlistly Affiliate, Influencer concentrates on expanding reach and attracting new customers through external partnerships. EG Auto Add to Cart Free Gift appeals to merchants seeking to immediately increase AOV and conversion rates, while Enlistly is aimed at merchants looking for sustainable growth through strategic partnerships and influencer marketing campaigns. The large difference in review counts (762 vs. 63) suggests EG Auto Add to Cart Free Gift is a more established and widely used app, although Enlistly may be newer or address a more niche market.
At a Glance
EG Auto Add to Cart Free Gift
762 reviews
Enlistly Affiliate, Influencer
63 reviews
Detailed Overview
EG Auto Add to Cart Free Gift
EasyGift: Free gift with purchase app for auto add to cart automatic gift, BOGO & Buy X Get Y offer
Key Features
- Auto add to cart products when cart has certain products or is over a cart total
- Schedule rules for BOGO, Buy X Get Y offers to run them over a certain period
- Run targeted rules to give free gifts add on or free products to customers
- Add free gift with purchase trigged based on specific products or collections
- Add to cart upsells for easy gift
Enlistly Affiliate, Influencer
Boost Sales with an Automated Affiliate Platform to Manage Influencer & Referral Marketing Programs
Key Features
- Boost your affiliate program engagement with custom branded affiliate onboarding
- Master influencer marketing with custom affiliate links, codes and referral URLs
- Share marketing data with your affiliates, influencer & boost affiliate success
- Promote affiliate programs with affiliate marketing & influencer marketing tools
- Use a payment method you and your affiliate / influencer prefer & pay with ease
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating EG Auto Add to Cart Free Gift5/5 Enlistly Affiliate, Influencer5/5 | ||
| Reviews | 762 | 63 |
Reviews EG Auto Add to Cart Free Gift762 Enlistly Affiliate, Influencer63 | ||
| Core Functionality | Auto add free gifts/promotions to cart | Affiliate, influencer, and referral marketing |
Core Functionality EG Auto Add to Cart Free GiftAuto add free gifts/promotions to cart Enlistly Affiliate, InfluencerAffiliate, influencer, and referral marketing | ||
| Target Merchant | Merchants focused on increasing AOV and on-site conversions | Merchants seeking customer acquisition through external partnerships |
Target Merchant EG Auto Add to Cart Free GiftMerchants focused on increasing AOV and on-site conversions Enlistly Affiliate, InfluencerMerchants seeking customer acquisition through external partnerships | ||
| Ease of Use (Implied) | Described as super simple UI | Implies onboarding and management tools, complexity likely higher |
Ease of Use (Implied) EG Auto Add to Cart Free GiftDescribed as super simple UI Enlistly Affiliate, InfluencerImplies onboarding and management tools, complexity likely higher | ||
| Value Proposition | Increased AOV, conversion rate, and cart upsells | Wider reach, brand awareness, and new customer acquisition |
Value Proposition EG Auto Add to Cart Free GiftIncreased AOV, conversion rate, and cart upsells Enlistly Affiliate, InfluencerWider reach, brand awareness, and new customer acquisition | ||
| Key Features Highlight | Scheduling rules for BOGO offers | Custom branded affiliate onboarding |
Key Features Highlight EG Auto Add to Cart Free GiftScheduling rules for BOGO offers Enlistly Affiliate, InfluencerCustom branded affiliate onboarding | ||
| Discount Type | Automatic free gifts, BOGO, Buy X Get Y | Commission-based discounts through affiliates |
Discount Type EG Auto Add to Cart Free GiftAutomatic free gifts, BOGO, Buy X Get Y Enlistly Affiliate, InfluencerCommission-based discounts through affiliates | ||
Our Verdict
For merchants primarily concerned with boosting immediate sales and maximizing the value of each transaction on their existing Shopify store, EG Auto Add to Cart Free Gift is the stronger choice. Its ease of use and direct impact on cart value make it a compelling option.
However, if the goal is long-term growth through expanding reach and leveraging external partners like influencers and affiliates, Enlistly Affiliate, Influencer offers a comprehensive platform for managing and scaling these programs. While potentially more complex to set up and manage, its focus on customer acquisition and brand awareness makes it a better fit for businesses prioritizing growth over immediate conversion optimization.
Common Questions
Which app is easier to set up and use?
EG Auto Add to Cart Free Gift is described as having a 'super simple UI,' suggesting a quicker and easier setup process compared to Enlistly Affiliate, Influencer, which likely requires configuring affiliate programs and payment methods.
Which app is better for increasing average order value (AOV)?
EG Auto Add to Cart Free Gift is specifically designed to increase AOV by automatically adding free gifts or promotional items to the cart based on defined rules.
Which app is better for acquiring new customers?
Enlistly Affiliate, Influencer is designed to acquire new customers through affiliate, influencer, and referral marketing programs.
Do both apps offer discount functionality?
Yes, both apps fall into the 'Discounts' category, but EG Auto Add to Cart Free Gift offers direct discounts like BOGO and free gifts, while Enlistly provides commission-based discounts through affiliate programs.
Which app requires more ongoing management?
Enlistly Affiliate, Influencer likely requires more ongoing management due to the need to recruit, onboard, and manage affiliates, track performance, and process payments.
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