Delighted Post‑Delivery Survey vs FormCRM AI Custom Form Builderfor Shopify (2026)
Delighted Post‑Delivery Survey and FormCRM AI Custom Form Builder both aim to improve customer interaction, but they target different aspects of the customer journey. Delighted focuses specifically on gathering post-purchase feedback to improve customer loyalty and identify pain points through automated surveys using pre-built templates and integrations with tools like Klaviyo and Gorgias. Its key strength lies in its simplicity and focus on post-delivery experience. FormCRM, on the other hand, is a general-purpose form builder powered by AI that allows merchants to create a wide variety of custom forms, from contact forms and registration forms to warranty forms, with advanced features like multi-step forms, conditional logic, and file uploads. FormCRM's versatility makes it suitable for capturing information throughout the customer lifecycle, not just after delivery. While both integrate with email marketing tools, FormCRM offers more comprehensive form customization options, making it ideal for merchants who need tailored forms for various purposes beyond simple surveys. Delighted is geared towards immediate post-purchase feedback, while FormCRM provides a more versatile and customizable form-building solution. Both apps are well-rated, but the small number of reviews suggests that these apps are relatively new or have a small user base. The AI capabilities of FormCRM are an emerging feature that could provide a competitive edge by 2026.
At a Glance
Delighted Post‑Delivery Survey
6 reviews
FormCRM AI Custom Form Builder
7 reviews
Detailed Overview
Delighted Post‑Delivery Survey
Automatically send post-delivery surveys measuring customer experience, including NPS, CSAT and more
Key Features
- Simply connect Delighted to your Shopify store and select the survey delay
- Use survey templates for post-delivery surveys NPS, CSAT, 5-star, and more
- Customize your logo and brand for a beautifully branded survey design
- Real-time responses will appear in the dashboard to track trends overtime
- Works with Shopify POS to capture feedback for customers buying in stores!
FormCRM AI Custom Form Builder
Build any custom form with AI form builder, from a contact form to fully custom forms, in seconds
Key Features
- Build customer registration form, contact form, wholesale form & any custom form
- Create forms using a easy drag-and-drop interface with image/file uploads option
- Craft multistep forms with multilingual support and conditional logic
- Enable auto-response, admin notifications, submission limit and domain blocking
- Integrate with Shopify customers, Mailchimp, Klaviyo, HubSpot, Slack, Zoho etc.
Feature Comparison
| Rating | 4.6/5 | 5/5 |
Rating Delighted Post‑Delivery Survey4.6/5 FormCRM AI Custom Form Builder5/5 | ||
| Reviews | 6 | 7 |
Reviews Delighted Post‑Delivery Survey6 FormCRM AI Custom Form Builder7 | ||
| Primary Function | Post-Delivery Customer Feedback | Custom Form Builder (General Purpose) |
Primary Function Delighted Post‑Delivery SurveyPost-Delivery Customer Feedback FormCRM AI Custom Form BuilderCustom Form Builder (General Purpose) | ||
| Ease of Use | Simplified Setup for Post-Delivery Surveys | Drag-and-Drop Interface with Advanced Options |
Ease of Use Delighted Post‑Delivery SurveySimplified Setup for Post-Delivery Surveys FormCRM AI Custom Form BuilderDrag-and-Drop Interface with Advanced Options | ||
| Customization | Limited to Branding and Survey Delay | Extensive Customization Options (AI powered), Multistep Forms, Conditional Logic |
Customization Delighted Post‑Delivery SurveyLimited to Branding and Survey Delay FormCRM AI Custom Form BuilderExtensive Customization Options (AI powered), Multistep Forms, Conditional Logic | ||
| Form Templates | Pre-built NPS, CSAT, 5-Star Templates | Wide Range (Contact, Registration, Warranty, etc.) |
Form Templates Delighted Post‑Delivery SurveyPre-built NPS, CSAT, 5-Star Templates FormCRM AI Custom Form BuilderWide Range (Contact, Registration, Warranty, etc.) | ||
| Target Merchant | Businesses prioritizing post-purchase feedback and customer retention | Businesses needing diverse forms for various purposes throughout the customer journey |
Target Merchant Delighted Post‑Delivery SurveyBusinesses prioritizing post-purchase feedback and customer retention FormCRM AI Custom Form BuilderBusinesses needing diverse forms for various purposes throughout the customer journey | ||
| Value Proposition | Actionable insights on customer loyalty and pain points after delivery | Versatile form creation with AI assistance for customer engagement and data collection |
Value Proposition Delighted Post‑Delivery SurveyActionable insights on customer loyalty and pain points after delivery FormCRM AI Custom Form BuilderVersatile form creation with AI assistance for customer engagement and data collection | ||
Our Verdict
If you need a simple, automated solution specifically for gathering post-delivery feedback using standardized surveys like NPS and CSAT, Delighted Post‑Delivery Survey is the better choice. Its integration with tools like Klaviyo and Gorgias makes it easy to act on the feedback received. However, if you require a more versatile form builder capable of creating various custom forms for different purposes, such as lead generation, registrations, or warranties, with advanced features and AI assistance, FormCRM AI Custom Form Builder is the superior option. Its drag-and-drop interface and customization options offer greater flexibility for meeting diverse business needs.
The number of reviews for both apps are fairly small, so merchants should consider installing trials to properly evaluate them for their specific requirements. While FormCRM currently has only one more review, the AI form-building aspect will likely be a differentiating factor as AI grows more integrated into ecommerce solutions.
Common Questions
Which app is easier to set up?
Delighted is likely easier to set up for its specific purpose of post-delivery surveys due to its streamlined design and template options. FormCRM, while user-friendly with its drag-and-drop interface, offers more features which will take more time to learn.
Can both apps integrate with my email marketing platform?
Yes, both apps integrate with popular email marketing platforms like Klaviyo and Mailchimp, allowing you to send collected data to your marketing campaigns.
Which app offers more customization options?
FormCRM offers more customization options with its AI form builder, drag-and-drop interface, conditional logic, multi-step forms, and file upload capabilities. Delighted offers branding customization and survey delay settings.
Which app is better for measuring customer satisfaction?
Delighted is specifically designed for measuring customer satisfaction with built-in templates for NPS, CSAT, and 5-star surveys. FormCRM can be used to create custom satisfaction surveys, but requires more manual configuration.
Can I use both apps simultaneously?
Yes, you can use both apps simultaneously if you have different needs. Use Delighted for automated post-delivery surveys and FormCRM for other form-related tasks like contact forms or warranty registrations.
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