Delighted Post‑Delivery Survey and easy Google Customer Reviews both fall under the 'Surveys' category on the Shopify App Store, but they serve different purposes. Delighted focuses on providing merchants with a comprehensive customer feedback platform, allowing them to measure loyalty through various survey types (NPS, CSAT, 5-star) and integrate that feedback with other eCommerce tools. It's designed for merchants who want to deeply understand their customer experience and actively improve it. Easy Google Customer Reviews, on the other hand, specifically focuses on integrating with Google's Customer Reviews program. This aims to boost trust and visibility by collecting verified reviews directly through Google's platform. The primary difference lies in the scope and platform. Delighted offers a broader, more customizable survey experience with its own dashboard and integrations, while easy Google Customer Reviews provides a straightforward and code-free way to leverage the Google Customer Reviews program to enhance a store's credibility and influence buying decisions through google shopping. Delighted appears to offer more flexibility in survey design and deeper insights, while easy Google Customer Reviews offers instant integration with a well-known and trusted platform for review aggregation.
6 reviews
18 reviews
Automatically send post-delivery surveys measuring customer experience, including NPS, CSAT and more
Adds Google Customer Reviews and Top Quality Store on Google widget to your store. No code required.
| Rating | 4.6/5 | 5/5 |
Rating Delighted Post‑Delivery Survey4.6/5 easy Google Customer Reviews5/5 | ||
| Reviews | 6 | 18 |
Reviews Delighted Post‑Delivery Survey6 easy Google Customer Reviews18 | ||
| Survey Focus | Multiple survey types (NPS, CSAT, etc.) | Google Customer Reviews |
Survey Focus Delighted Post‑Delivery SurveyMultiple survey types (NPS, CSAT, etc.) easy Google Customer ReviewsGoogle Customer Reviews | ||
| Integration | 50+ integrations (Klaviyo, Gorgias, etc.) | Google Merchant Center |
Integration Delighted Post‑Delivery Survey50+ integrations (Klaviyo, Gorgias, etc.) easy Google Customer ReviewsGoogle Merchant Center | ||
| Customization | Branded survey design, custom logo | Minimal customization beyond GMC ID |
Customization Delighted Post‑Delivery SurveyBranded survey design, custom logo easy Google Customer ReviewsMinimal customization beyond GMC ID | ||
| Ease of Use | Simple setup with survey delay | No code required, few clicks setup |
Ease of Use Delighted Post‑Delivery SurveySimple setup with survey delay easy Google Customer ReviewsNo code required, few clicks setup | ||
| Reporting | Real-time dashboard | Utilizes Google's reporting within Merchant Center |
Reporting Delighted Post‑Delivery SurveyReal-time dashboard easy Google Customer ReviewsUtilizes Google's reporting within Merchant Center | ||
| Target Merchant | Businesses prioritizing deep CX analysis & improvements | Businesses prioritizing trust signals through google reviews |
Target Merchant Delighted Post‑Delivery SurveyBusinesses prioritizing deep CX analysis & improvements easy Google Customer ReviewsBusinesses prioritizing trust signals through google reviews | ||
For Shopify merchants seeking a deep dive into customer sentiment and a customizable survey experience with integrations across various platforms, Delighted Post‑Delivery Survey is the better choice. Its flexible survey options and real-time reporting offer valuable insights for ongoing improvement. However, for merchants primarily focused on leveraging the credibility and reach of Google Customer Reviews to build trust and improve their Google Shopping visibility, easy Google Customer Reviews is the more efficient and focused solution.
In short, if you want a comprehensive survey tool, choose Delighted. If you want to easily integrate Google Customer Reviews, choose easy Google Customer Reviews. The low review counts for both suggest both are relatively new or niche, warranting caution and potentially further research by the merchant.
easy Google Customer Reviews explicitly states 'No code required'. Delighted Post‑Delivery Survey doesn't mention needing code, implying it's also designed for non-technical users.
Delighted Post‑Delivery Survey offers more flexibility, allowing for customization of the logo, brand, and choice of survey type (NPS, CSAT, etc.).
easy Google Customer Reviews is exclusively focused on integrating with the Google Customer Reviews program.
Delighted Post‑Delivery Survey provides a real-time dashboard to track trends over time. easy Google Customer Reviews relies on Google's reporting within the Merchant Center.
easy Google Customer Reviews is likely the better option for a merchant focused on improving visibility and trust on Google Shopping.
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