Checkout Blocks & Customizer and UpsellPlus Checkout Upsell both aim to enhance the Shopify checkout experience, but they cater to different merchant needs. UpsellPlus Checkout Upsell focuses squarely on increasing average order value (AOV) through upsells, cross-sells, and post-purchase offers. Its strength lies in its comprehensive suite of upsell features across multiple touchpoints, including the product page, cart, checkout, and thank you page, coupled with A/B testing and analytics for optimization. It positions itself as a no-code solution for boosting revenue. Checkout Blocks & Customizer, based on the limited information available, seems to offer broader checkout customization capabilities, potentially beyond just upsells. However, the lack of detailed feature descriptions and a significantly smaller number of reviews makes it difficult to definitively assess its strengths. UpsellPlus's higher review count suggests a more established user base and potentially a more robust and tested solution, particularly in the specific area of checkout upsell strategies. While both apps have perfect ratings, the difference in review volume indicates a greater level of confidence in UpsellPlus Checkout Upsell. Without more information on 'Checkout Blocks & Customizer', it's hard to say who the target is - but the name implies more freedom to edit blocks in the checkout, whereas, with 'UpsellPlus Checkout Upsell', the target is clearly merchants looking to boost AOV.
5 reviews
103 reviews
Boost your AOV with checkout upsells, product & post purchase offers & thank you page editing
| Rating | 5/5 | 5/5 |
Rating Checkout Blocks & Customizer5/5 UpsellPlus Checkout Upsell5/5 | ||
| Reviews | 5 | 103 |
Reviews Checkout Blocks & Customizer5 UpsellPlus Checkout Upsell103 | ||
| Primary Focus | Checkout Customization (potentially broader) | Upsell & Cross-sell for AOV increase |
Primary Focus Checkout Blocks & CustomizerCheckout Customization (potentially broader) UpsellPlus Checkout UpsellUpsell & Cross-sell for AOV increase | ||
| Key Features | Unknown (Limited Data) | Checkout Upsells, Thank You Page Customization, Post-Purchase Offers, A/B Testing |
Key Features Checkout Blocks & CustomizerUnknown (Limited Data) UpsellPlus Checkout UpsellCheckout Upsells, Thank You Page Customization, Post-Purchase Offers, A/B Testing | ||
| Target Merchant Type | Unknown (Limited Data) | Merchants focused on increasing AOV with Upsells |
Target Merchant Type Checkout Blocks & CustomizerUnknown (Limited Data) UpsellPlus Checkout UpsellMerchants focused on increasing AOV with Upsells | ||
| Ease of Use (Claimed) | Unknown | No developer required |
Ease of Use (Claimed) Checkout Blocks & CustomizerUnknown UpsellPlus Checkout UpsellNo developer required | ||
| Value Proposition | Unknown | Increase AOV through strategically placed upsells and offers |
Value Proposition Checkout Blocks & CustomizerUnknown UpsellPlus Checkout UpsellIncrease AOV through strategically placed upsells and offers | ||
| Shopify Plus Exclusive Features | Unknown | Modify checkout page with upsells, shipping bar & more |
Shopify Plus Exclusive Features Checkout Blocks & CustomizerUnknown UpsellPlus Checkout UpsellModify checkout page with upsells, shipping bar & more | ||
For merchants primarily focused on increasing their average order value through upsells and cross-sells, UpsellPlus Checkout Upsell is the clear choice. Its established user base (indicated by the significantly higher review count), comprehensive feature set, and focus on A/B testing and analytics make it a more reliable option. The claim of requiring no developers also lowers the barrier to entry.
Checkout Blocks & Customizer may be suitable for merchants looking for broader checkout customization options beyond just upsells, but the lack of detailed information and limited user reviews makes it a riskier choice. Unless a merchant has specific checkout customization needs that UpsellPlus doesn't address and is willing to potentially invest more time and effort into figuring out the Checkout Blocks & Customizer app, UpsellPlus Checkout Upsell is the safer and likely more effective bet for the majority of Shopify merchants in 2026.
UpsellPlus Checkout Upsell is specifically designed for increasing AOV through upsells, cross-sells, and post-purchase offers. It includes features like A/B testing and analytics to optimize these strategies, making it a better choice for this goal.
UpsellPlus Checkout Upsell explicitly states that no developer is required. There is no information available to suggest whether or not a developer is required for Checkout Blocks & Customizer.
UpsellPlus Checkout Upsell is more popular and established, as evidenced by its significantly higher number of reviews (103) compared to Checkout Blocks & Customizer (5).
UpsellPlus Checkout Upsell explicitly states that it can customize the Thank You page. There is no information available to suggest whether or not Checkout Blocks & Customizer can customize the Thank You page.
UpsellPlus Checkout Upsell offers additional features for Shopify Plus merchants, such as modifying the checkout page with upsells and shipping bars. It is unknown if Checkout Blocks & Customizer has additional features for Shopify Plus merchants.
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