BST‑Frequently Bought Together vs Upsell ‑ Related Productsfor Shopify (2026)
BST‑Frequently Bought Together and Upsell ‑ Related Products are both Shopify apps aiming to increase average order value through cross-selling and upselling. However, they differ significantly in their approach and apparent maturity. BST‑Frequently Bought Together positions itself as an AI-powered solution, emphasizing advanced recommendation intelligence, mobile-first design, bundle discounts, and seamless integrations. It highlights a more comprehensive and automated approach to product recommendations, resembling Amazon's frequently bought together feature. Upsell ‑ Related Products, on the other hand, focuses on visual presentation with a selection of pre-designed, customizable slider layouts. Its core value proposition is ease of use and a visually appealing display of related products without requiring coding. While both target the 'Upsell and bundles - Other' category, BST‑Frequently Bought Together leans towards merchants seeking data-driven recommendations and advanced customization options, while Upsell ‑ Related Products appears geared towards those prioritizing a visually appealing and quickly implementable solution.
At a Glance
BST‑Frequently Bought Together
61 reviews
Upsell ‑ Related Products
2 reviews
Detailed Overview
BST‑Frequently Bought Together
Maximize Revenue By Cross-Selling Frequently Bought Together Products
Key Features
- Advanced Recommendation Intelligence - That Elevates Customer Experience
- Flexible Mobile First Widget Design - To Match Your Brand Seamlessly
- Incentivise Customers To Take Upsells & Cross-sells - With Bundle Discounts
- Seamless Store Integrations - For Fast And Easy Setup
- In-depth Analytics - To Show You Exactly What People Are Buying
Upsell ‑ Related Products
Boost Sales by Showcasing ‘Frequently Bought Together’ & 'Related Products' in a Stunning Layout.
Key Features
- 3D style Carousel, Full-width Slider, Flex-border Slider
- Split view Slider, Thumbnail View Slider
- Please check demo for more details.
Feature Comparison
| Rating | 5/5 | 3/5 |
Rating BST‑Frequently Bought Together5/5 Upsell ‑ Related Products3/5 | ||
| Reviews | 61 | 2 |
Reviews BST‑Frequently Bought Together61 Upsell ‑ Related Products2 | ||
| Recommendation Engine | AI-powered, consumer behavior-based | Not explicitly mentioned, implied manual or basic |
Recommendation Engine BST‑Frequently Bought TogetherAI-powered, consumer behavior-based Upsell ‑ Related ProductsNot explicitly mentioned, implied manual or basic | ||
| Design Focus | Mobile-first, Customizable to Brand | Visually appealing sliders (5 layouts) |
Design Focus BST‑Frequently Bought TogetherMobile-first, Customizable to Brand Upsell ‑ Related ProductsVisually appealing sliders (5 layouts) | ||
| Customization | Completely Customizable | Fully Customizable |
Customization BST‑Frequently Bought TogetherCompletely Customizable Upsell ‑ Related ProductsFully Customizable | ||
| Integration Complexity | Seamless Store Integrations | Easy to set up, No code |
Integration Complexity BST‑Frequently Bought TogetherSeamless Store Integrations Upsell ‑ Related ProductsEasy to set up, No code | ||
| Discounting | Bundle Discounts | Not Mentioned |
Discounting BST‑Frequently Bought TogetherBundle Discounts Upsell ‑ Related ProductsNot Mentioned | ||
| Analytics | In-depth Analytics | Not Mentioned |
Analytics BST‑Frequently Bought TogetherIn-depth Analytics Upsell ‑ Related ProductsNot Mentioned | ||
| Target Merchant Type | Businesses seeking data-driven, high-customization solutions | Businesses prioritizing visual appeal and ease of setup |
Target Merchant Type BST‑Frequently Bought TogetherBusinesses seeking data-driven, high-customization solutions Upsell ‑ Related ProductsBusinesses prioritizing visual appeal and ease of setup | ||
| Value Proposition | Maximize revenue through AI and strategic bundling | Boost sales with visually stunning related product displays |
Value Proposition BST‑Frequently Bought TogetherMaximize revenue through AI and strategic bundling Upsell ‑ Related ProductsBoost sales with visually stunning related product displays | ||
- Conversion Audit
- Speed Audit
- SEO Audit
Conversion Audit
Our Verdict
For merchants prioritizing data-driven product recommendations, deep customization options, and a comprehensive approach to upselling and cross-selling, BST‑Frequently Bought Together is the stronger choice. Its AI-powered engine, bundle discounts, and in-depth analytics offer a more sophisticated solution, even if it requires more setup time. The significantly higher rating and review count further support its reliability and effectiveness.
However, Upsell ‑ Related Products is a suitable option for merchants who need a quick and easy solution to showcase related products and prioritize visual appeal above all else. If a store owner needs something simple to set up without any coding or advanced configurations, and the pre-built slider layouts fit their aesthetic, it could be a good starting point. However, the lack of analytics and advanced features might limit its long-term effectiveness compared to BST‑Frequently Bought Together.
Common Questions
Which app offers more advanced product recommendations?
BST‑Frequently Bought Together utilizes an AI-powered recommendation engine based on consumer behavior, offering more advanced and personalized suggestions compared to Upsell ‑ Related Products, which doesn't explicitly mention its recommendation method.
Which app is easier to set up?
Upsell ‑ Related Products emphasizes its ease of setup and no-code requirement, suggesting it's simpler to implement compared to BST‑Frequently Bought Together, which, while offering seamless integration, implies a potentially more complex configuration process due to its advanced features.
Which app provides analytics to track performance?
BST‑Frequently Bought Together offers in-depth analytics to show what people are buying together, while Upsell ‑ Related Products does not mention any analytics capabilities.
Does either app offer discounts for bundles?
BST‑Frequently Bought Together includes bundle discounts as a key feature to incentivize customers, while Upsell ‑ Related Products does not mention offering any form of discounts.
What design styles are offered in each app?
BST‑Frequently Bought Together prioritizes a mobile-first, customizable design that seamlessly matches your brand. Upsell - Related Products offers 5 predefined slider layouts (3D Carousel, Full-width Slider, Flex-border Slider; Split view Slider, Thumbnail View Slider).
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store