Bloggle: Powerful Blog Builder vs EZ Internal Linking Assistantfor Shopify (2026)
In 2026, Shopify merchants choosing between Bloggle: Powerful Blog Builder and EZ Internal Linking Assistant are selecting tools that address different aspects of content and SEO. Bloggle is positioned as a comprehensive blog creation and optimization platform, emphasizing ease of use with its drag-and-drop editor, pre-built templates, and SEO scoring features. Its target audience is merchants who want to create visually appealing, high-ranking blogs directly within Shopify without coding knowledge. EZ Internal Linking Assistant, on the other hand, focuses on a niche but critical aspect of SEO: improving internal linking structure. While its rating is perfect, its lower review count suggests a smaller user base, likely consisting of merchants specifically seeking a solution for internal link optimization. The core difference lies in Bloggle being a full blog creation suite versus EZ Internal Linking Assistant being a focused SEO tool.
At a Glance
Bloggle: Powerful Blog Builder
298 reviews
EZ Internal Linking Assistant
18 reviews
Detailed Overview
Bloggle: Powerful Blog Builder
Design your blog, boost SEO, and drive sales with Bloggle’s easy drag-and-drop blog app.
Key Features
- Drag-and-drop editor: Add blog to Shopify, no coding needed!
- Pre-built sections: Table of contents, FAQ, author, Klaviyo forms and more.
- Shopify blog templates: High-converting theme designs by industry.
- SEO & UX live scoring: Improve rankings as you build.
- Embed products from your store and showcase image galleries.
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating Bloggle: Powerful Blog Builder4.9/5 EZ Internal Linking Assistant5/5 | ||
| Reviews | 298 | 18 |
Reviews Bloggle: Powerful Blog Builder298 EZ Internal Linking Assistant18 | ||
| Core Function | Blog Creation & Optimization | Internal Link Optimization |
Core Function Bloggle: Powerful Blog BuilderBlog Creation & Optimization EZ Internal Linking AssistantInternal Link Optimization | ||
| Ease of Use | Drag-and-drop, No-code | Not explicitly stated, implied automation for internal linking |
Ease of Use Bloggle: Powerful Blog BuilderDrag-and-drop, No-code EZ Internal Linking AssistantNot explicitly stated, implied automation for internal linking | ||
| Target Merchant | Merchants wanting complete blog control | Merchants focused on SEO performance through internal links |
Target Merchant Bloggle: Powerful Blog BuilderMerchants wanting complete blog control EZ Internal Linking AssistantMerchants focused on SEO performance through internal links | ||
| Value Proposition | Visually appealing, SEO-optimized blogs for conversions | Improved search rankings through optimized internal link structure |
Value Proposition Bloggle: Powerful Blog BuilderVisually appealing, SEO-optimized blogs for conversions EZ Internal Linking AssistantImproved search rankings through optimized internal link structure | ||
| Template Availability | Yes, high-converting theme designs | Not Applicable |
Template Availability Bloggle: Powerful Blog BuilderYes, high-converting theme designs EZ Internal Linking AssistantNot Applicable | ||
| Pricing Model | Not available | Not available |
Pricing Model Bloggle: Powerful Blog BuilderNot available EZ Internal Linking AssistantNot available | ||
Our Verdict
The ideal choice between Bloggle and EZ Internal Linking Assistant depends heavily on the merchant's specific needs. For merchants prioritizing the creation of visually stunning and engaging blogs with built-in SEO features and conversion optimization, Bloggle is the clear winner. It provides a comprehensive platform for building a content strategy. However, if a merchant already has a robust blog and is solely focused on enhancing their SEO through strategic internal linking, EZ Internal Linking Assistant may be a more targeted solution. While Bloggle likely offers basic internal linking capabilities within its editor, EZ Internal Linking Assistant likely provides a more automated and in-depth approach to that specific task.
Common Questions
Which app is better for beginners?
Bloggle's drag-and-drop interface and pre-built templates make it more beginner-friendly for creating and managing blogs from scratch. EZ Internal Linking Assistant requires some understanding of SEO principles.
Can I use both Bloggle and EZ Internal Linking Assistant?
Yes, it's possible. You could use Bloggle to create your blog content and then use EZ Internal Linking Assistant to optimize the internal linking structure within that content for SEO purposes.
Does Bloggle help with SEO?
Yes, Bloggle includes SEO & UX live scoring to help you improve rankings as you build your blog posts.
Does EZ Internal Linking Assistant help me create blogs?
No, EZ Internal Linking Assistant focuses solely on improving internal linking within existing content, not blog creation.
Which app is more likely to impact sales directly?
Bloggle has a more direct impact on sales through showcasing products and creating high-converting blogs. EZ Internal Linking Assistant's impact on sales is indirect through improved SEO rankings.
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