Assortion: Upsell & Bundles vs EG Auto Add to Cart Free Giftfor Shopify (2026)
Assortion: Upsell & Bundles and EG Auto Add to Cart Free Gift both target Shopify merchants seeking to increase sales through cart and checkout customizations. While Assortion is positioned as a general upsell and bundling solution, EG Auto Add to Cart Free Gift focuses specifically on free gift with purchase, BOGO, and Buy X Get Y offers via automatic cart additions. EG Auto Add to Cart Free Gift emphasizes its ease of use and targeted rule creation, potentially appealing to merchants seeking a straightforward setup process for gift-based promotions. Assortion's broader approach may cater to merchants looking for more diverse upsell tactics beyond free gifts.
At a Glance
Assortion: Upsell & Bundles
318 reviews
EG Auto Add to Cart Free Gift
762 reviews
Detailed Overview
EG Auto Add to Cart Free Gift
EasyGift: Free gift with purchase app for auto add to cart automatic gift, BOGO & Buy X Get Y offer
Key Features
- Auto add to cart products when cart has certain products or is over a cart total
- Schedule rules for BOGO, Buy X Get Y offers to run them over a certain period
- Run targeted rules to give free gifts add on or free products to customers
- Add free gift with purchase trigged based on specific products or collections
- Add to cart upsells for easy gift
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating Assortion: Upsell & Bundles4.9/5 EG Auto Add to Cart Free Gift5/5 | ||
| Reviews | 318 | 762 |
Reviews Assortion: Upsell & Bundles318 EG Auto Add to Cart Free Gift762 | ||
| Focus | General Upsells & Bundles | Free Gifts, BOGO, Buy X Get Y (Auto Add to Cart) |
Focus Assortion: Upsell & BundlesGeneral Upsells & Bundles EG Auto Add to Cart Free GiftFree Gifts, BOGO, Buy X Get Y (Auto Add to Cart) | ||
| Target Merchant | Merchants seeking diverse upsell strategies | Merchants focused on free gift and promotional offers |
Target Merchant Assortion: Upsell & BundlesMerchants seeking diverse upsell strategies EG Auto Add to Cart Free GiftMerchants focused on free gift and promotional offers | ||
| Ease of Use (Claimed) | Not explicitly stated | Super Simple UI; Easy to Meditate |
Ease of Use (Claimed) Assortion: Upsell & BundlesNot explicitly stated EG Auto Add to Cart Free GiftSuper Simple UI; Easy to Meditate | ||
| Customization Options | Bundling and general Upselling | Cart Value, Specific Products/Collections, Scheduling |
Customization Options Assortion: Upsell & BundlesBundling and general Upselling EG Auto Add to Cart Free GiftCart Value, Specific Products/Collections, Scheduling | ||
| Cart Customization | General Upsell and Bundling | Automatic Gift Addition |
Cart Customization Assortion: Upsell & BundlesGeneral Upsell and Bundling EG Auto Add to Cart Free GiftAutomatic Gift Addition | ||
| Value Proposition | Increase sales through product bundling and diverse upsells | Increase sales and conversions with effortless free gift automation |
Value Proposition Assortion: Upsell & BundlesIncrease sales through product bundling and diverse upsells EG Auto Add to Cart Free GiftIncrease sales and conversions with effortless free gift automation | ||
Our Verdict
For merchants primarily interested in leveraging free gifts, BOGO, or Buy X Get Y promotions with an emphasis on ease of setup and automation, EG Auto Add to Cart Free Gift appears to be the stronger choice. Its high rating and significant number of reviews suggest a positive user experience. Assortion: Upsell & Bundles is better suited for merchants seeking a broader, more versatile upsell strategy beyond free gifts, even though it has fewer reviews.
Common Questions
Which app is easier to use?
EG Auto Add to Cart Free Gift explicitly claims a 'super simple UI' making rule creation as easy as meditation, suggesting it is easier to use than Assortion.
Which app is more focused on free gifts?
EG Auto Add to Cart Free Gift is specifically focused on free gifts, BOGO, and Buy X Get Y offers, while Assortion is a more general upsell and bundling app.
Which app has more social proof?
EG Auto Add to Cart Free Gift has significantly more reviews (762) compared to Assortion (318), indicating greater social proof.
Which app is better for a store that already has a good upsell strategy in place but wants to add free gifts?
EG Auto Add to Cart Free Gift, due to its focus on automatic free gift addition and easy integration, will likely be a better choice. Assortion might duplicate existing features.
Does either app offer scheduling?
EG Auto Add to Cart Free Gift mentions the ability to schedule rules for BOGO and Buy X Get Y offers, which is not stated for Assortion.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store