Also Bought CBB and AOV Bundles Volume Discounts are both Shopify apps in the upsell and cross-sell category, but they target different approaches to increasing average order value (AOV). Also Bought CBB focuses on AI-powered product recommendations using a classic 'Customers Who Bought This Also Bought' approach, refined over years of data analysis. It emphasizes personalized recommendations based on purchase history, aiming for a subtle and integrated cross-selling experience. AOV Bundles Volume Discounts, on the other hand, takes a more direct approach by creating and managing various bundle types, volume discounts, and frequently bought together offers. AOV Bundles is more about strategically creating compelling offers to encourage larger purchases, emphasizing customization and ease of use in setting up various bundle types, including fixed sets, mix-and-match options, and build-your-own kits. While Also Bought is deeply rooted in AI-driven personalized recommendations, AOV Bundles provides more control to the merchant over the specific offers presented to customers, with AI assisting in initial setup. Therefore, they cater to different merchant needs and preferences regarding control and automation in their upselling and cross-selling strategies.
340 reviews
292 reviews
Premium product recommendations to increase your sales via cross-sell and product discoverability
Create seamless bundle offers and smart volume discounts that encourage customers to buy more
| Rating | 4.9/5 | 5/5 |
Rating Also Bought CBB4.9/5 AOV Bundles Volume Discounts5/5 | ||
| Reviews | 340 | 292 |
Reviews Also Bought CBB340 AOV Bundles Volume Discounts292 | ||
| Core Approach | AI-driven product recommendations | Bundle creation and volume discounts |
Core Approach Also Bought CBBAI-driven product recommendations AOV Bundles Volume DiscountsBundle creation and volume discounts | ||
| Customization | Customizable UI (texts, colors, styles) | Fully customizable widget to match branding |
Customization Also Bought CBBCustomizable UI (texts, colors, styles) AOV Bundles Volume DiscountsFully customizable widget to match branding | ||
| AI Usage | Advanced AI trained on merchant data | AI-recommended bundle types for faster launch |
AI Usage Also Bought CBBAdvanced AI trained on merchant data AOV Bundles Volume DiscountsAI-recommended bundle types for faster launch | ||
| Ease of Use | One-click install, out-of-the-box theme integration | Build and launch in clicks, no coding required |
Ease of Use Also Bought CBBOne-click install, out-of-the-box theme integration AOV Bundles Volume DiscountsBuild and launch in clicks, no coding required | ||
| Value Proposition | Increase sales via personalized recommendations | Increase AOV with strategic bundle offers |
Value Proposition Also Bought CBBIncrease sales via personalized recommendations AOV Bundles Volume DiscountsIncrease AOV with strategic bundle offers | ||
| Placement | Product & Cart Pages | Implied - widget design to match store |
Placement Also Bought CBBProduct & Cart Pages AOV Bundles Volume DiscountsImplied - widget design to match store | ||
| Support | Hassle-free operation, High Availability | 24/7 Support |
Support Also Bought CBBHassle-free operation, High Availability AOV Bundles Volume Discounts24/7 Support | ||
For merchants who prefer a hands-off approach and want to leverage AI to automatically generate personalized product recommendations based on customer behavior, Also Bought CBB is the better choice. Its long-standing presence and focus on AI training likely provide highly relevant recommendations. On the other hand, AOV Bundles Volume Discounts is more suitable for merchants who want greater control over their upselling strategy, prefer to create specific bundled offers and volume discounts, and have dedicated support available.
If a merchant values deeply personalized, subtle recommendations and doesn't want to manage bundle creation, Also Bought CBB is the stronger option. However, if a merchant prioritizes strategic bundle offers, wants to actively manage and customize these offers, and values readily available support, AOV Bundles Volume Discounts is the preferred solution. The choice depends on the merchant's desired level of control and preferred approach to upselling.
Merchants with a large and diverse product catalog, where AI-driven product recommendations can effectively surface relevant cross-sell opportunities based on customer purchase history.
When merchants want to strategically design and control bundled offers and volume discounts, rather than relying solely on AI-generated recommendations. For example, for flash sales or to clear older inventory using bundle promotions.
No, it offers one-click installation and out-of-the-box style integration with most popular themes, minimizing the need for custom coding.
The description does not explicitly mention subscription product support. You would need to confirm with AOV.ai directly.
Also Bought's AI focuses on product recommendation based on purchase history. AOV Bundles uses AI to recommend *bundle types* for faster setup, but the merchant still curates the bundle itself.
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