Both TryOnify: Try Before You Buy and WeGetFinancing Messaging aim to improve conversion rates on Shopify stores by addressing payment-related concerns. However, they approach this goal from fundamentally different angles. TryOnify offers a "Try Now, Pay Later" model, deferring payments during a free trial period to encourage purchases and reduce cart abandonment related to immediate financial commitment. This appeals to customers hesitant to pay upfront, offering a risk-free trial experience. In contrast, WeGetFinancing Messaging focuses on providing instant credit options from multiple lenders, displaying estimated monthly payments on product pages using their Purchase Power Estimator. This approach caters to customers who may need financing to afford a purchase, making it easier for them to understand their payment options and increasing their purchasing power.
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Provide customers with a free trial shopping experience in minutes.
Convert more sales with INSTANT credit from multiple lenders
| Rating | 5/5 | 5/5 |
Rating TryOnify: Try Before You Buy5/5 WeGetFinancing Messaging5/5 | ||
| Reviews | 4 | 1 |
Reviews TryOnify: Try Before You Buy4 WeGetFinancing Messaging1 | ||
| Payment Model | Try Now, Pay Later (Free Trial) | Instant Credit from Multiple Lenders |
Payment Model TryOnify: Try Before You BuyTry Now, Pay Later (Free Trial) WeGetFinancing MessagingInstant Credit from Multiple Lenders | ||
| Target Customer | Customers hesitant about upfront payments | Customers needing financing options |
Target Customer TryOnify: Try Before You BuyCustomers hesitant about upfront payments WeGetFinancing MessagingCustomers needing financing options | ||
| Key Benefit | Reduces cart abandonment with a risk-free trial | Increases purchasing power with accessible credit |
Key Benefit TryOnify: Try Before You BuyReduces cart abandonment with a risk-free trial WeGetFinancing MessagingIncreases purchasing power with accessible credit | ||
| Merchant Benefit | Efficient and sustainable customer acquisition | Increased click-through rate, ticket size, and conversion rate |
Merchant Benefit TryOnify: Try Before You BuyEfficient and sustainable customer acquisition WeGetFinancing MessagingIncreased click-through rate, ticket size, and conversion rate | ||
| Setup Complexity | Quick & Easy Setup | Requires signing up on WeGetFinancing's website |
Setup Complexity TryOnify: Try Before You BuyQuick & Easy Setup WeGetFinancing MessagingRequires signing up on WeGetFinancing's website | ||
| Value Proposition | Eliminates reasons for customers to abandon carts | Provides a full-suite of lenders for varying credit profiles. |
Value Proposition TryOnify: Try Before You BuyEliminates reasons for customers to abandon carts WeGetFinancing MessagingProvides a full-suite of lenders for varying credit profiles. | ||
TryOnify is best suited for merchants selling products where a trial period is feasible and valuable to the customer, reducing the perceived risk of purchase. It's ideal for stores aiming to convert hesitant customers who are concerned about immediate payment. WeGetFinancing Messaging, on the other hand, is more appropriate for merchants selling higher-priced items or targeting customers who commonly rely on financing options to make purchases. It provides a convenient way for customers to understand their financing options upfront, increasing the likelihood of a sale. Given the very small number of reviews for both, merchants should investigate both apps further and ideally conduct their own trials to assess their performance within their specific business context.
TryOnify boasts a 'Quick & Easy Setup', while WeGetFinancing requires signing up on their website first, suggesting TryOnify may be slightly faster to initially implement.
TryOnify is likely better for low-cost products. WeGetFinancing focuses on financing, which is typically more relevant for higher-priced items. A free trial model might entice more customers to try and purchase the product.
TryOnify automatically collects payments when the trial ends and uses credit card authorizations to ensure payment. WeGetFinancing connects customers with multiple lenders, simplifying the financing process for the buyer.
WeGetFinancing may have a higher potential to increase average order value because it makes financing options readily available, potentially enabling customers to purchase more expensive items or add more items to their cart knowing they can pay over time.
TryOnify directly addresses cart abandonment by removing the barrier of immediate payment, allowing customers to try before committing financially. WeGetFinancing indirectly reduces cart abandonment by providing financing options to those who might otherwise be unable to afford the purchase.
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